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SurveySensum Review: Customer Feedback and NPS Software

SurveySensum helps companies collect and analyze customer sentiment. It may be useful for teams that need to automate survey distribution and use AI for text analysis.

Pricing

Annual plans start at $3,600 for Starter CX (up to 6,000 responses) and $6,000 for Self-Driven CX (up to 12,000 responses). A Managed CX plan with custom pricing is also available.

At a glance

Best for
Mid-market companies, Enterprise companies, Marketing and Insights teams, Customer Experience (CX) managers
Key use cases
Measuring Customer Loyalty, Transactional Feedback, Market Research, Employee Experience Monitoring
Integrations
HubSpot, Slack, Freshdesk, Salesforce, Outlook
Visit surveysensumsurveysensum software interface screenshot

How AI is used

SurveySensum is a customer experience management platform designed to help businesses gather feedback via NPS, CSAT, and CES surveys. It provides tools for survey creation, distribution, and analysis, with a focus on making feedback actionable through alerts and dashboards.

The software is intended for marketing and insights teams, particularly those in retail, SaaS, automotive, and fintech. It supports collection methods including in-app, website, and WhatsApp surveys.

Buyers can use the platform to identify dissatisfied customers and work toward closing the feedback loop. The tool includes AI capabilities for sentiment analysis and questionnaire generation, and supports security certifications such as SOC 2 and GDPR compliance.

Buyers should confirm if the response limits of the tiered plans align with their annual volume and whether they require the dedicated consultancy services available in higher-tier plans.

Key Features

  • NPS, CSAT, and CES Software

    Tools to measure Net Promoter Score, Customer Satisfaction, and Customer Effort Score.

  • SensAI Sentiment Analysis

    AI-powered text analytics to detect customer emotions and recurring themes in open-ended responses.

  • Omnichannel Distribution

    Supports sending surveys via Email, WhatsApp, In-App, and SMS.

  • Survey Builder Tool

    A tool for creating surveys with support for conditional logic and various question types.

  • Closed-Loop Feedback System

    Designed to route feedback to teams to address customer issues in real time.

  • Role-Based Dashboards

    Hierarchical dashboards that provide visibility across different departments and geographies.

Use Cases

  • Measuring Customer Loyalty

    Setting up and monitoring NPS programs to track customer loyalty and identify detractors.

  • Transactional Feedback

    Collecting CSAT and CES scores after a specific customer interaction or touchpoint.

  • Market Research

    Using AI-driven questionnaire generation and analysis for product or brand research.

  • Employee Experience Monitoring

    Deploying pulse surveys and 360-degree feedback to track workplace culture and retention.

Integrations

  • HubSpot
  • Slack
  • Freshdesk
  • Salesforce
  • Outlook
  • Open APIs
  • SFTP

FAQ

What are the pricing options for SurveySensum?

Pricing starts at $3,600/year for the Starter CX plan and $6,000/year for the Self-Driven CX plan. A custom-priced Managed CX plan is available for larger needs.

Does SurveySensum offer a free trial?

Yes, there is a one-month free trial available with up to 25 responses to test the features.

Can SurveySensum migrate data from other tools?

The platform provides data migration services from other tools as part of the onboarding process.

Is the software compliant with data privacy laws?

SurveySensum is ISMS certified and supports HIPAA, GDPR, SOC 2, and ISO 27001 compliance.

Source category: Customer Support

Source subcategory: Survey & Feedback

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