AI TOOL PROFILE
Recollective: Qualitative Research & Insight Community Platform
- Marketing
- Survey and Feedback
- Market research agencies
- Enterprise insights teams
- Global brands
- UX researchers
Pricing
Pricing is project-based or available via annual license, starting at 3 days with 10 participants. Costs are based on project scope, number of participants, and service levels.
At a glance
- Best for
- Market research agencies, Enterprise insights teams, Global brands, UX researchers
- Key use cases
- Insight Communities, UX and Product Testing, Concept and Creative Testing, Shopper Behavior Studies, Multi-Market Research
- Integrations
- Qualtrics, Okta, OpenID Connect, Google, Facebook
- Official website
- Visit recollective official website
How AI is used
Recollective is a qualitative research and insight community platform designed to help organizations collect and analyze customer feedback. It supports a mix of asynchronous activities and live interactions, allowing researchers to gather data through text, video, and other multimedia inputs in one place.
The tool is built for enterprises, global brands, and market research agencies. It supports tasks such as digital diaries, live video focus groups, and AI-moderated interviews for gathering qualitative data at scale.
Buyers can use the platform for short-term projects or long-term communities. It is designed for multi-language research and includes automatic translation tools to support global participants.
Buyers should confirm how the project-based or annual pricing models align with their specific research scope and participant volume.
Key Features
AI-Moderated Interviews
Uses conversational AI to conduct one-on-one interviews with participants based on defined objectives for tone and structure.
Digital Diaries
Supports the collection of routines and behaviors through mobile and desktop journals over time.
Live Video Focus Groups
Supports video discussions for up to 25 people or live text chat for larger groups.
AI-Powered Analysis
Provides automated transcripts, summaries, and natural language querying of qualitative data sets.
Automatic Translations
Translates activities and responses across supported languages to support multi-market research.
Activity-Based Research
Helps researchers build structured sequences of tasks including polls, image markup, and card sorting.
Use Cases
Insight Communities
Establishing and maintaining always-on communities for continuous customer or employee feedback.
UX and Product Testing
Capturing user journeys across devices and prototypes to help optimize interfaces.
Concept and Creative Testing
Testing messaging or ideas using image and video review tasks.
Shopper Behavior Studies
Using mobile missions and shop-alongs to identify friction points in the buying process.
Multi-Market Research
Running research across different countries using automatic translation for participants and moderators.
Integrations
- Qualtrics
- Okta
- OpenID Connect
- Excel export
- PDF export
FAQ
Who is Recollective designed for?
- It is designed for global brands, enterprises, insights teams, and market research agencies running qualitative projects or insight communities.
How does Recollective use AI in research?
- The platform uses AI for automated transcripts, summaries, natural language data querying, and conducting scalable one-on-one interviews.
What are the pricing options for Recollective?
- Recollective offers project-based pricing starting at 3 days with 10 participants, as well as annual licenses for ongoing communities.
Source category: Marketing
Source subcategory: Survey & Feedback
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