Qualaroo Review: Customer Feedback and Survey Software
Qualaroo helps business owners and product managers collect contextual user feedback through targeted surveys. It is designed for teams that want to understand user behavior in real time without relying solely on email surveys.
At a glance
- Category
- Customer Support
- Best for
- Small businesses, Mid-market companies, Enterprise companies, UX designers, Product managers
- Pricing
- Pricing starts at $19.99/month for the Essentials plan. Higher tiers include Business at $49.99/month and Enterprise starting at $149.99/month. A free plan is available for up to 50 responses.
- Key use cases
- Website UX Optimization, Measuring Customer Satisfaction, Conversion Rate Analysis, Product Research
- Integrations
- Salesforce, HubSpot, Slack, Zapier, Google Analytics
- Official website
- qualaroo.com
Qualaroo is a customer feedback tool designed to capture insights while users interact with a website or mobile application. It uses a delivery method called Nudges to present questions in context, which may help businesses understand the reason behind user actions.
The software is intended for small to enterprise-level companies, particularly those focused on SaaS, e-commerce, or digital product management. It supports the creation of various survey types, including NPS, CSAT, and CES, and allows for targeting based on user behavior, location, and device.
Key capabilities include AI-driven sentiment analysis via IBM Watson to categorize open-ended responses and the ability to collect feedback on prototypes in tools such as Figma, AdobeXD, InVision, and Marvel. This makes it applicable for both live site optimization and early-stage UX design.
Buyers should confirm their specific volume needs, as different plans have varying limits on pageviews and email sends. Buyers should also confirm if the SDK requirements align with their mobile app development workflow.
Key Features
In-app and website intercept surveys designed to engage users in real time.
Uses IBM Watson to analyze free-form text responses and categorize emotional scores and keywords.
Triggers surveys based on time on page, scroll depth, geography, and specific user behaviors.
Uses skip logic to show respondents only the most relevant questions based on previous answers.
Triggers surveys when a user is about to leave a page to help understand why visitors leave.
Dedicated iOS and Android SDKs for collecting feedback directly within native mobile applications.
Supports collecting feedback on designs from Figma, AdobeXD, InVision, and Marvel.
Use Cases
Gathering feedback on site navigation and design to help improve the user experience.
Deploying NPS, CSAT, and CES surveys to track customer sentiment over time.
Using exit-intent surveys to identify why visitors leave without completing a purchase or sign-up.
Collecting feedback on new features or prototypes during the design process.
Best For
Integrations
Pricing
Pricing starts at $19.99/month for the Essentials plan. Higher tiers include Business at $49.99/month and Enterprise starting at $149.99/month. A free plan is available for up to 50 responses.
FAQ
A Nudge is an in-app or website survey that captures feedback in real time while a user is interacting with the product, rather than sending a separate email.
Yes, Qualaroo offers a free plan for startups and small businesses that includes up to 50 responses.
Yes, Qualaroo provides dedicated iOS and Android SDKs to collect feedback inside native mobile applications.
Qualaroo integrates IBM Watson to provide AI-powered sentiment analysis, which helps categorize the emotional tone and key concepts in open-text responses.
Source category: Customer Support
Source subcategory: Survey & Feedback
