
GoJoe Employee Wellness Platform
GoJoe helps employers engage their workforce through movement-based competition. It is designed for teams needing an inclusive wellness tool for remote, hybrid, or global employees.
At a glance
- Category
- Browse HR & Recruiting tools
- Best for
- Small businesses, Mid-market companies, Enterprise companies, Remote and hybrid workforces, Global organizations
- Pricing
- Incentive tiers range from £1 to £8 per user per month. Plans include options for one-off challenges and annual subscriptions. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Corporate Wellness Challenges, Remote Team Connection, Employee Reward Programs, Corporate Fundraising
- Integrations
- Apple Health, Fitbit, Garmin, Strava, Oura Ring
- Official website
- Visit gojoe official website

GoJoe is an employee wellness platform designed to support healthier habits through social competition and gamification. Rather than focusing solely on step counts, it uses a weighted system across over 60 activity types, which may help include employees of all fitness levels, from active athletes to those who are sedentary.
The platform is designed for employers of various sizes, including small businesses and large enterprises, as well as insurers and brokers. It supports distributed workforces through digital logging and wearable synchronization across multiple countries and languages.
Beyond fitness challenges, the platform includes a rewards marketplace where users can redeem points earned through activity for products from global brands. Employers can access analytics dashboards to monitor aggregate participation and activity trends.
Buyers should confirm which plan fits their needs, as options range from one-off events to annual benefits and reward systems.
Key Features
Weighted Activity Tracking
Supports 60+ activity types, including fitness, wellness, and active lifestyle tasks, weighted by effort to support inclusivity.
Team Challenges
Gamified team-based competitions with leaderboards and social feeds to help drive employee connection.
Rewards Marketplace
A move-to-earn system where employees redeem activity points for rewards from over 3,000 brands in 150+ countries.
Analytics Dashboards
Provides employers with anonymized data on participation rates, activity trends, and engagement patterns.
Wearable Sync
Supports synchronization with common wearables and health apps to log activity data.
Interactive Maps
Helps teams track their collective progress on virtual routes and custom mission maps.
Use Cases
Corporate Wellness Challenges
Running one-off or annual team-based movement challenges to support employee activity levels.
Remote Team Connection
Using social feeds and group challenges to help distributed or hybrid employees feel more connected.
Employee Reward Programs
Implementing a move-to-earn incentive model to reward healthy habits with brand rewards.
Corporate Fundraising
Utilizing movement challenges to help organize and drive company-wide fundraising campaigns.
Best For
- Small businesses
- Mid-market companies
- Enterprise companies
- Remote and hybrid workforces
- Global organizations
Integrations
- Apple Health
- Fitbit
- Garmin
- Strava
- Oura Ring
Pricing
Incentive tiers range from £1 to £8 per user per month. Plans include options for one-off challenges and annual subscriptions. Buyers should confirm current pricing on the vendor website.
FAQ
How does GoJoe differ from standard step challenges?
- Unlike step-only apps, GoJoe supports over 60 activity types with weighted points, allowing activities like yoga or gardening to count toward goals.
Can remote employees use the platform?
- Yes, it is designed for distributed workforces, with activity logged via the app or wearable synchronization.
What are the pricing options for GoJoe?
- GoJoe offers several tiers, including one-off challenges and annual plans. Incentive tiers for rewards range from £1 to £8 per user per month.
Source category: HR & Recruiting
Source subcategory: Employee Engagement
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Categories
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How AI is used
GoJoe is a gamified employee wellness platform for businesses of all sizes that uses weighted activity tracking and rewards to support health. It supports global, remote teams via wearable sync and multi-language support. Buyers can choose between one-off challenge plans or annual reward-based subscriptions.
Pros & Cons
Pros
- Inclusive activity weighting allows a wider range of employees to participate.
- Global support with 35+ languages and rewards available in 150+ countries.
- Supports various deployment options from short-term challenges to annual benefits.
Cons
- The Challenge One-off plan is limited to a single activity challenge and temporary platform access.
- Rewards and predictive insights are restricted to the Annual Reward plan.
- Certain integrations, such as SSO and HRIS, may incur additional charges.