AI TOOL PROFILE
BuiltWith Technology Intelligence and Lead Generation
- Data and Analytics
- Lead Generation
- Sales Teams
- Marketing Teams
- Investment Analysts
- Market Researchers
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Sales Teams, Marketing Teams, Investment Analysts, Market Researchers
- Key use cases
- Sales Lead Generation, Market Analysis, Investment Validation, Tech Stack Profiling
- Integrations
- CRM integration
- Official website
- Visit BuiltWith official website

How AI is used
BuiltWith is a technology profiling platform that identifies which internet technologies are active on a website. By analyzing the tech stacks of millions of sites, it provides data on analytics, advertising, hosting, and CMS tools, with historical data dating back to 1985.
The platform is designed for sales teams, marketing teams, and investment analysts. It focuses on identifying leads by spotting companies that have adopted specific tools or are using other software.
Beyond lookups, the platform includes eCommerce tracking for millions of websites and provides features such as cyber risk auditing and AI-assisted queries. Buyers should confirm if the depth of the exportable attributes meets their specific CRM and reporting requirements.
Key Features
Technology Identification
Identifies tools and software used on a website from a database of over 113,000 technologies.
Adoption Trend Tracking
Provides data on how internet technology usage changes over time, with records starting from January 1985.
Lead Generation
Supports the creation of lead lists based on technology signals, spend, and lifecycle events.
eCommerce Data Tracking
Tracks over 2,500 eCommerce technologies and products across 26 million websites.
Cyber Risk Auditing
Provides capabilities to audit the cyber risk associated with a website's technology stack.
BuiltWith + AI
Includes AI capabilities to assist with data queries and analysis.
Browser Extensions
Offers toolbar extensions for technology lookups while browsing.
Use Cases
Sales Lead Generation
Identifying companies that are using competitor tools to build targeted outreach lists.
Market Analysis
Tracking the adoption and market share of specific internet technologies over time.
Investment Validation
Using historical adoption data to spot emerging technology trends or declining incumbents.
Tech Stack Profiling
Identifying the infrastructure and budget indicators of potential customers.
Integrations
- CRM integration
FAQ
What does BuiltWith do?
- BuiltWith identifies the technologies used on websites, such as CMS, analytics, and advertising tools, and tracks how these technologies are adopted globally over time.
Who is BuiltWith designed for?
- It is designed for sales teams looking for leads, marketing teams performing market analysis, and investors validating technology trends.
Can BuiltWith help with lead generation?
- Yes, it supports building lists of companies based on the specific technologies they use, which can then be exported or pushed to a CRM.
Source category: Data & Analytics
Source subcategory: Lead Generation
More tools in Data & Analytics
Other published listings in the Data & Analytics category.
More tools in the Lead Generation software type
Related listings that share the same software type for comparison and shortlisting.
