AI TOOL PROFILE
97Display: AI-Powered Lead Generation and Local SEO
- Marketing
- Lead Generation
- Home service contractors
- Fitness and wellness studios
- Local service-based small businesses
Pricing
Pricing varies by tier, ranging from Basic to GrowthIQ + Voice. Higher tiers include more website pages, advanced AI automation, and CRM access. 90-day and 12-month contracts are available.
At a glance
- Best for
- Home service contractors, Fitness and wellness studios, Local service-based small businesses
- Key use cases
- Local Search Visibility, Reputation Building, Lead Capture and Nurturing, Professional Web Presence
- Integrations
- CRM, Zapier, MMP
- Official website
- Visit 97Display official website
How AI is used
97Display is a digital marketing platform designed for local service-based businesses. It combines website hosting with a suite of AI tools intended to help businesses attract more local leads and manage their online reputation.
The platform is built for owners of service businesses—such as contractors, fitness studios, and wellness centers—who need a professional web presence and automated ways to handle incoming inquiries.
It helps with local search visibility through directory management and AI-optimized listings, while also providing tools to capture leads via web chat and automated SMS follow-ups. The platform also includes a system for requesting and responding to customer reviews.
Buyers should confirm which plan tier they need, as basic plans do not include the CRM and advanced automation features found in the GrowthIQ tiers.
Key Features
HyperLocal SEO
Supports local search visibility through AI-optimized business listings and GeoGrid keyword tracking.
SocialProof Reputation Management
Includes automated review requests and AI-generated suggestions for responding to customer feedback.
LeadFlowIQ Conversions
Provides AI-powered web chat and a unified inbox for SMS and email automation to engage leads.
Conversion-Focused Websites
Offers SEO- and AEO-optimized websites with built-in lead capture and mobile-responsive designs.
Integrated CRM
Supports lead nurturing through automated workflows, task creation, and tag-based segmentation.
Use Cases
Local Search Visibility
Using HyperLocal tools to manage directory listings and track local keyword rankings.
Reputation Building
Automating the process of requesting customer reviews and drafting responses.
Lead Capture and Nurturing
Deploying AI web chat and automated SMS sequences to qualify prospects and book appointments.
Professional Web Presence
Establishing an industry-specific website designed for lead generation.
Integrations
- CRM
- Zapier
- MMP
FAQ
Who is 97Display designed for?
- It is designed for local service-based businesses, including general contractors, home services, and fitness or wellness studios.
Does 97Display include a CRM?
- CRM access and automation are included in the Essential, GrowthIQ, and GrowthIQ + Voice plans, but are not available in the Basic and Basic+ tiers.
What AI features does the platform offer?
- The platform offers AI-optimized SEO listings, AI-generated review responses, and AI-powered web chat for lead capture.
Source category: Marketing
Source subcategory: Lead Generation
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