Accurat AI: Location Intelligence Software
Accurat AI helps retail and media companies analyze consumer movement and behavior. It is designed for teams that need to measure campaign attribution or evaluate store locations.
At a glance
- Category
- Data & Analytics
- Best for
- Retailers, Media companies, Mobile app owners, Real estate professionals
- Pricing
- Pricing was not clearly available from the provided evidence. Pricing is tailored based on the selected product, package type, and number of stores analyzed. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Retail Market Research, Campaign Attribution, Site Selection and Expansion, App User Engagement
- Official website
- accurat.ai/
Accurat AI is a location intelligence platform designed to provide insights into real-world consumer behavior. By processing location coordinates, it provides data on how people move and interact with physical locations, primarily for retail, media, and app owners.
The tool offers specific product lines including MarketMonitor and TrafficTracer for retail analytics, as well as campaign attribution tools for media companies. For app developers, it provides a platform with an SDK and API to integrate location signals into their applications.
Buyers should note that the service is focused on specific regions, currently operating in BeNeLux and Germany. It supports daily data updates rather than static monthly reports.
Before choosing this tool, businesses should confirm if their target market aligns with Accurat's current operational areas and whether the tailored pricing model fits their budget.
Key Features
Retail analytics tools designed to track visitor trends and store traffic.
Tools for measuring the impact and attribution of marketing campaigns.
Features that allow businesses to analyze the activity and visitor patterns of competitors.
Allows app owners to integrate location intelligence into their mobile applications.
Provides updated location insights on a daily basis.
Use Cases
Using location data to understand visitor profiles, origins, and frequency of visits to stores.
Measuring the effectiveness of (D)OOH and other marketing efforts in driving real-world store visits.
Analyzing the potential of specific addresses for new store openings or relocations.
Using location signals to trigger notifications and build user profiles for mobile apps.
Best For
Pricing
Pricing was not clearly available from the provided evidence. Pricing is tailored based on the selected product, package type, and number of stores analyzed. Buyers should confirm current pricing on the vendor website.
FAQ
It is primarily designed for retail, media companies, and mobile app owners, though it can also support real estate and governmental institutions.
Pricing is tailored based on the product chosen, the package type, and the number of stores being analyzed.
Accurat provides both historical and real time analysis, though real time data typically has a 48-hour delay for calculations.
The company is based in Belgium and currently focuses on the BeNeLux region and Germany.
Source category: Data & Analytics
Source subcategory: Business Intelligence
