AI TOOL PROFILE
WealthEngine: Wealth Intelligence and Prospect Research
- Sales
- Lead Generation
- Nonprofit fundraising teams
- Luxury retail marketers
- Financial services business development
- Higher education advancement offices
- Professional services firms
Pricing
Pricing was not clearly available from the provided evidence. The API is priced based on the number of profiles returned. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Nonprofit fundraising teams, Luxury retail marketers, Financial services business development, Higher education advancement offices, Professional services firms
- Key use cases
- Nonprofit Donor Research, High-Net-Worth Prospecting, Wealth Verification, Campaign Personalization
- Integrations
- Salesforce, Ellucian, Blackbaud RaisersEdge
- Official website
- Visit wealthengine official website

How AI is used
WealthEngine is a wealth intelligence platform designed for fundraising, marketing, and business development professionals. It uses machine learning to analyze data points, creating profiles that provide insights into an individual's financial capacity, net worth, and propensity to donate or spend.
The tool supports a variety of users, including those in higher education, healthcare, luxury retail, and financial services. It helps these organizations identify investable assets, real estate values, and giving history.
Buyers can access these insights through a platform interface or a developer API for real time lookups. Because the tool relies on external data matching, buyers should confirm expected match rates, as not every individual in the U.S. population is available in the database.
Key Features
Wealth Screening
Analyzes existing contacts to identify high-net-worth individuals and their capacity to give or invest.
Prospect Search
Helps users find potential wealthy prospects based on specific wealth attributes and demographics.
Donor Pyramid & Wealth Modeler
Automatically segments contacts to help prioritize outreach based on financial capacity and propensity.
Developer API
Supports real time lookups of net worth, income, and wealth attributes via name, address, email, or phone.
Customer Segmentation
Groups audiences by wealth and lifestyle insights to support personalized marketing campaigns.
Use Cases
Nonprofit Donor Research
Identifying potential major donors by screening constituent lists for giving capacity.
High-Net-Worth Prospecting
Finding potential clients for luxury brands or financial services using wealth intelligence.
Wealth Verification
Using the API to identify financial attributes during event registration or website sign-ups.
Campaign Personalization
Segmenting marketing lists to ensure high-value offers reach the intended audience.
Integrations
- Salesforce
- Ellucian
- Blackbaud RaisersEdge
FAQ
What data does WealthEngine provide?
- The platform provides insights into net worth, income, real estate value, investible assets, and for nonprofits, a Propensity to Give (P2G) score.
Who is WealthEngine designed for?
- It is designed for fundraising, marketing, and business development professionals in both nonprofits and for-profit businesses, such as luxury retail and financial services.
Does WealthEngine have an API?
- Yes, it offers a RESTful API that allows users to perform real time lookups of wealth attributes using name/address, email, or phone numbers.
How does WealthEngine integrate with other tools?
- WealthEngine integrates with over 35 systems, including Salesforce, Ellucian, and Blackbaud RaisersEdge.
Source category: Sales
Source subcategory: Lead Generation
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