AI TOOL PROFILE

360 SMS App: Salesforce SMS Integration

360 SMS App helps sales and support teams communicate with clients via text and other messaging channels. It is designed for organizations that want to automate messaging using Salesforce workflows or Process Builders.

Pricing

Pricing was not clearly available from the provided evidence. A free trial is mentioned. Buyers should confirm current pricing on the vendor website.

At a glance

Best for
Sales Teams, Mid-Market Companies, Salesforce Administrators
Key use cases
Client Appointment Reminders, Lead Qualification, Marketing Campaigns, Customer Support Notifications
Integrations
Salesforce, RingCentral
Visit 360 sms app360 sms app software interface screenshot

How AI is used

360 SMS App is a native Salesforce integration for businesses that manage text communications within their CRM. It supports one-on-one and bulk messaging and stores conversation history in a custom Salesforce object to keep records linked to specific accounts or contacts.

The tool is designed for Salesforce users across various industries, including healthcare, real estate, and education. It supports several channels beyond standard SMS, such as WhatsApp, Facebook Messenger, and Instagram, which may help teams reach customers on different platforms.

Buyers can use the app to automate alerts, send appointment reminders, and manage drip campaigns. It also includes AI capabilities for generating responses and translating messages in real time.

Buyers should confirm if the supported messaging channels align with their audience and verify current pricing for SMS credits on the vendor website.

Key Features

  • Bulk and Batch Texting

    Supports sending mass messages via Salesforce Views, Reports, or campaigns.

  • Automated Texting Workflows

    Supports triggered messaging via Salesforce Process Builder, Workflows, and Apex.

  • Multi-Channel Support

    Supports communication through SMS, MMS, WhatsApp, Facebook Messenger, Instagram, and other messaging apps.

  • AI-Powered Messaging

    Includes tools for response generation, sentiment analysis, and language translation in real time.

  • Custom SMS History Object

    Stores sent and received messages within a Salesforce custom object for reporting and tracking.

  • Bring Your Own Number

    Supports the use of existing landlines, VoIP, or RingCentral numbers.

Use Cases

  • Client Appointment Reminders

    Sending automated reminders and follow-ups to help clients reschedule or confirm appointments.

  • Lead Qualification

    Using AI chatbots to qualify leads and answer frequently asked questions via text.

  • Marketing Campaigns

    Executing bulk SMS or MMS campaigns to reach prospects from Salesforce reports.

  • Customer Support Notifications

    Triggering alerts or account updates to customers through automated workflows.

Integrations

  • Salesforce
  • RingCentral

FAQ

Can I use my own phone number with 360 SMS App?

Yes, the app supports the use of company landlines, RingCentral numbers, or any VoIP hosted number.

Does 360 SMS App support Salesforce automation?

Yes, it supports automations created via Process Builders, Workflows, or through Global Apex class methods.

Where are the text messages stored in Salesforce?

All messages are stored in a custom 'SMS History' object, which can be linked to standard or custom objects for reporting.

How does the app handle message opt-outs?

Incoming messages containing the keyword 'STOP' automatically mark the record's 'SMS Optout' field as true.

Source category: Sales

Source subcategory: Communication API

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