AI TOOL PROFILE
Vainu: B2B Company and Contact Data for the Nordics
- Sales
- Lead Generation
- Sales Teams
- CRM and RevOps Managers
- Data Analysts
- B2B Companies targeting the Nordic market
Pricing
Pricing starts at 3,500€ per year for the Prospecting plan and 4,200€ per year for the CRM plan. Both tiers require a one-time onboarding fee (200€ for Prospecting and 750€ for CRM), while the Data plan uses customized pricing.
At a glance
- Best for
- Sales Teams, CRM and RevOps Managers, Data Analysts, B2B Companies targeting the Nordic market
- Key use cases
- B2B Prospecting, CRM Data Enrichment, Account-Based Marketing (ABM), Market Research
- Integrations
- HubSpot, Pipedrive, Microsoft Dynamics, Salesforce, CSV export
- Official website
- Visit vainu official website

How AI is used
Vainu is a B2B data platform specializing in the Nordic market, covering Finland, Sweden, Norway, and Denmark. It aggregates information from official business registries and online sources to provide profiles on millions of companies and their decision-makers.
The tool is designed for sales teams, CRM/RevOps managers, and data teams for prospecting and account research. It supports a range of data points, including basic financial information, technology stacks, and vehicle data.
Users can access data through several methods, including CSV and JSON exports, CRM integrations, or via an API for custom workflows. The platform includes a machine learning-powered system for more granular industry classification than standard registries provide.
Buyers should confirm if their primary target market is within the Nordic region, as the core database is specialized for these four countries. It is also important to review the specific onboarding fees associated with different plan levels.
Key Features
Nordic Company Database
Access to over 5 million companies and 9 million contacts across Denmark, Finland, Norway, and Sweden.
Vainu Custom Industry (VCI)
A machine learning-powered classification system with 900+ detailed industry categories.
Extensive Data Fields
Provides over 700 data points per company, including financial data, technology stacks, and group structures.
CRM Connectors
Integrations that help users sync company data into their CRM records.
Data Export Options
Supports downloading target lists in CSV and JSON formats.
API and Webhooks
Provides REST API access and webhooks for automating data updates in business systems.
Use Cases
B2B Prospecting
Finding new leads in the Nordic region using filters for size, location, and industry.
CRM Data Enrichment
Updating existing CRM records with company information and contact details.
Account-Based Marketing (ABM)
Identifying look-alike companies and creating micro-segments for targeted campaigns.
Market Research
Analyzing company group structures and financial data to understand market landscapes.
Integrations
- HubSpot
- Pipedrive
- Microsoft Dynamics
- Salesforce
- CSV export
- JSON export
FAQ
Which countries does Vainu cover?
- Vainu provides company and contact data for Finland, Sweden, Norway, and Denmark.
How can I get Vainu data into my own systems?
- Data can be accessed via CSV and JSON exports, direct CRM integrations with platforms like Salesforce and HubSpot, or through their REST API.
Are there any additional costs beyond the annual subscription?
- Yes, Vainu charges a one-time onboarding fee, which is 200€ for the Prospecting plan and 750€ for the CRM plan.
Source category: Sales
Source subcategory: Lead Generation
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