AI TOOL PROFILE
Structurely: AI Lead Qualification and Sales Automation
- Sales
- Lead Generation
- Real Estate Agencies
- Home Improvement Contractors
- Mortgage Brokers
- Call Centers
- Home Service Providers
Pricing
Pricing is volume-based: Standard at $499/month for 250 leads, Pro at $949/month for 500 leads, and Enterprise at $1,799/month for 1,000 leads.
At a glance
- Best for
- Real Estate Agencies, Home Improvement Contractors, Mortgage Brokers, Call Centers, Home Service Providers
- Key use cases
- Real Estate Lead Engagement, Home Service Inquiry Automation, Mortgage Lead Qualification, Call Center Engagement
- Integrations
- Google Calendar, Outlook, Calendly, HubSpot, Twilio
- Official website
- Visit Structurely official website

How AI is used
Structurely is a sales automation tool that uses AI to handle initial lead engagement. It provides automated calling and texting services to qualify prospects before they reach a human sales representative.
The platform is designed for businesses in high-volume lead industries, such as real estate, mortgages, and home improvement. It supports workflows like responding to inbound inquiries, running long-term drip campaigns, and scheduling appointments into calendars.
Buyers should confirm that the tool is intended for lead qualification rather than full-cycle CRM management, though it supports logging activities and updating lead status within existing CRMs.
Users can choose from volume-based plans based on monthly lead counts, with options for combined text and call AI or specialized versions of each.
Key Features
Call AI
Conducts inbound and outbound calls to qualify leads and provide information.
Text AI
Supports two-way qualifying conversations, bulk texting, and automated drip campaigns.
Live Transfers
Connects qualified leads to a human representative in real time via phone.
Appointment Setting
Automatically schedules appointments with sales teams using integrated calendar tools.
A2P 10DLC Compliance
Provides guidance and provisioning support to help businesses meet industry standards for texting.
Script Customization
Allows businesses to adjust AI behavior using pre-built scripts and custom qualifying questions.
Use Cases
Real Estate Lead Engagement
Following up with buyers, sellers, and investors to qualify interest.
Home Service Inquiry Automation
Handling quote requests and qualifying leads for HVAC, plumbing, or electrical services.
Mortgage Lead Qualification
Identifying opportunities for new home loans or refinancing through AI-driven outreach.
Call Center Engagement
Using AI to filter leads and manage engagement to help reduce staffing costs.
Integrations
- Google Calendar
- Outlook
- Calendly
- HubSpot
- Twilio
- Telnyx
- MessageBird
FAQ
What does Structurely do?
- Structurely uses AI to automate lead qualification through phone calls and text messages, which helps in setting appointments or transferring qualified leads to human agents.
How much does Structurely cost?
- Plans start at $499 per month for 250 leads, with Pro and Enterprise tiers available for higher lead volumes.
Which industries is Structurely designed for?
- It is designed for Real Estate, Home Services, Home Improvement, Mortgages, and Call Centers.
Does Structurely help with texting compliance?
- Yes, it provides guidance and support for A2P 10DLC registration to help ensure business messages are delivered.
Source category: Sales
Source subcategory: Lead Generation
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