Newson: B2B Lead Generation and Appointment Setting
Newson helps sales teams and marketing agencies grow their pipelines through outbound outreach. It is designed for businesses seeking a managed approach to client acquisition.
At a glance
- Category
- Browse Sales tools
- Best for
- Sales Teams, Marketing Agencies, B2B Service Providers
- Pricing
- Pricing tiers range from £420/m to £1440/m (GBP) and $532/m to $1825/m (USD) depending on the level of service selected.
- Key use cases
- B2B Pipeline Growth, Appointment Booking, Client Acquisition Management
- Integrations
- Slack, Google Sheets export
- Official website
- Visit newson official website
Newson is a B2B business development service that manages outbound sales processes from initial prospecting to closing deals. The service uses LinkedIn, email, and phone outreach to identify and engage target prospects based on a company's ideal client profile.
It is designed for sales teams and marketing agencies that want to scale lead generation without managing manual outreach. Service levels range from providing identified leads to managing sales calls to close deals.
Buyers may choose between using their own accounts or utilizing rental agents via ProfilePartner.net to manage outreach volume. The process includes a setup phase where campaigns are built based on an onboarding questionnaire and approved by the client.
Buyers should confirm which level of service they require—whether they need lead identification or a full-service sales team—as pricing and deliverables vary between the Lead, Meeting, and Full Sales tiers.
Key Features
Done-for-you lead generation
Identification and engagement of prospects using LinkedIn, email, and calls to generate leads.
Appointment setting
Trained appointment setters qualify leads and book sales calls into the client's calendar.
Sales closing service
Sales closers take calls to close deals on behalf of the business.
Sales AI integration
Stage 2 of the outbound process is supported by Sales AI to manage engagement messaging.
ProfilePartner Agents
Option to use rental LinkedIn and email accounts to conduct outreach.
GDPR compliant email
Email campaigns are managed according to specific protocols to support GDPR compliance.
Use Cases
B2B Pipeline Growth
Using outbound LinkedIn and email campaigns to identify and engage prospects that fit a specific ideal client profile.
Appointment Booking
Outsourcing the qualification and scheduling process so sales reps attend qualified meetings.
Client Acquisition Management
Managing the sales funnel from the first touchpoint through to the final closing call.
Best For
- Sales Teams
- Marketing Agencies
- B2B Service Providers
Integrations
- Slack
- Google Sheets export
Pricing
Pricing tiers range from £420/m to £1440/m (GBP) and $532/m to $1825/m (USD) depending on the level of service selected.
FAQ
What is the difference between the Lead and Meeting plans?
- The Lead plan provides identified leads for the buyer to convert, while the Meeting plan includes appointment setting to book calls directly into the buyer's calendar.
Is there a minimum contract term for Newson?
- No, there is no minimum term; services are offered on a monthly, quarterly, and annual basis.
Do I have to use my own LinkedIn account for outreach?
- Buyers can use their own accounts or opt for rental 'LinkedIn Agents' via ProfilePartner.net to manage the funnel.
Source category: Sales
Source subcategory: Lead Generation
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Categories
Software Type
How AI is used
Newson is a B2B business development service for sales teams and agencies that supports lead generation and appointment setting. It uses a combination of manual outreach and Sales AI to fill sales pipelines. Buyers should note that service guarantees are typically reserved for upgraded plans.
Pros & Cons
Pros
- No minimum contract terms required
- Flexible billing options including monthly, quarterly, and annual
- Option to use rental accounts for outreach
- Integration with Slack for lead notifications
Cons
- Service guarantees are only available for specific upgraded plans, not standard plans
- The lowest tier requires the buyer to handle all response and appointment setting
- Full sales closing is only available on the highest-priced tier
