AI TOOL PROFILE

Newson: B2B Lead Generation and Appointment Setting

Newson helps sales teams and marketing agencies grow their pipelines through outbound outreach. It is designed for businesses seeking a managed approach to client acquisition.

Pricing

Pricing tiers range from £420/m to £1440/m (GBP) and $532/m to $1825/m (USD) depending on the level of service selected.

At a glance

Best for
Sales Teams, Marketing Agencies, B2B Service Providers
Key use cases
B2B Pipeline Growth, Appointment Booking, Client Acquisition Management
Integrations
Slack, Google Sheets export
Visit newsonnewson software interface screenshot

How AI is used

Newson is a B2B business development service that manages outbound sales processes from initial prospecting to closing deals. The service uses LinkedIn, email, and phone outreach to identify and engage target prospects based on a company's ideal client profile.

It is designed for sales teams and marketing agencies that want to scale lead generation without managing manual outreach. Service levels range from providing identified leads to managing sales calls to close deals.

Buyers may choose between using their own accounts or utilizing rental agents via ProfilePartner.net to manage outreach volume. The process includes a setup phase where campaigns are built based on an onboarding questionnaire and approved by the client.

Buyers should confirm which level of service they require—whether they need lead identification or a full-service sales team—as pricing and deliverables vary between the Lead, Meeting, and Full Sales tiers.

Key Features

  • Done-for-you lead generation

    Identification and engagement of prospects using LinkedIn, email, and calls to generate leads.

  • Appointment setting

    Trained appointment setters qualify leads and book sales calls into the client's calendar.

  • Sales closing service

    Sales closers take calls to close deals on behalf of the business.

  • Sales AI integration

    Stage 2 of the outbound process is supported by Sales AI to manage engagement messaging.

  • ProfilePartner Agents

    Option to use rental LinkedIn and email accounts to conduct outreach.

  • GDPR compliant email

    Email campaigns are managed according to specific protocols to support GDPR compliance.

Use Cases

  • B2B Pipeline Growth

    Using outbound LinkedIn and email campaigns to identify and engage prospects that fit a specific ideal client profile.

  • Appointment Booking

    Outsourcing the qualification and scheduling process so sales reps attend qualified meetings.

  • Client Acquisition Management

    Managing the sales funnel from the first touchpoint through to the final closing call.

Integrations

  • Slack
  • Google Sheets export

FAQ

What is the difference between the Lead and Meeting plans?

The Lead plan provides identified leads for the buyer to convert, while the Meeting plan includes appointment setting to book calls directly into the buyer's calendar.

Is there a minimum contract term for Newson?

No, there is no minimum term; services are offered on a monthly, quarterly, and annual basis.

Do I have to use my own LinkedIn account for outreach?

Buyers can use their own accounts or opt for rental 'LinkedIn Agents' via ProfilePartner.net to manage the funnel.

Source category: Sales

Source subcategory: Lead Generation

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