

Anasova is a lead generation platform designed for the financial services industry. It segments prospects into three tiers—Sales Qualified, Marketing Qualified, and Digital Qualified—based on their stage in the buying journey.
The platform is built for financial advisors, firms, and institutional investors. It includes an AI-powered assistant for growth strategy and planning tools to help users manage funnel economics.
Beyond lead acquisition, the platform supports the design of email nurture sequences and provides a tool for estimating potential ROI. It also offers fractional CMO services through ROffice for external growth strategy execution.
Buyers should confirm if their budget aligns with the pricing, as blended allocations start at $50,000 per month, and verify that their internal processes support the different nurturing requirements for each lead tier.
Provides three levels of prospects: Sales Qualified (actively seeking an advisor), Marketing Qualified (open to conversation), and Digital Qualified (permission to engage via email).
An AI-powered assistant designed to help users identify funnel gaps, allocate budgets, and design email nurture sequences.
A tool that helps firms estimate the cost and value per lead and per conversion to support investment decisions.
A framework that supports goal setting and funnel visualization for solo advisors or firms.
Supports single sign-on access via Morningstar Advisor Workstation and Schwab Provider Listing.
Using Digital Qualified leads to establish trust through email engagement over 6 to 18 months.
Sourcing Sales Qualified leads for advisors needing prospects who are actively seeking a change in services.
Using the AI assistant to draft scripts, headlines, and CTAs for marketing campaigns.
Using the ROI calculator and business planner to align team efforts and identify execution gaps.
Lead pricing: Sales Qualified ($250–$1,500), Marketing Qualified ($50–$300), and Digital Qualified ($5–$20). Blended monthly allocations start at $50,000.
Anasova offers Sales Qualified Leads (actively seeking an advisor), Marketing Qualified Leads (open to conversation), and Digital Qualified Leads (permission for email engagement).
Individual leads range from $5 to $1,500 depending on the tier. Blended monthly allocations for firms start at $50,000.
It is designed for financial advisors and firms that understand their funnel economics and want a mix of high-intent and long-term nurture prospects.
Source category: Sales
Source subcategory: Lead Generation
Anasova is a lead generation platform for financial services firms that segments prospects by intent into three qualification tiers. It supports growth workflows via an AI assistant called Advisor GrowthGPT and integrated planning tools. Monthly blended allocations start at $50,000.