Wobb Review: Influencer Marketing Platform
Wobb helps marketing teams and agencies find influencers through discovery tools and data filters. It is designed for businesses that need to manage creator outreach and track campaign performance.
At a glance
- Category
- Marketing
- Best for
- Small Businesses, Marketing Agencies, Ecommerce Stores, Mid-Market Companies, D2C Brands
- Pricing
- Monthly plans start at $99 for the Basic tier, with Pro at $279 and Unlimited at $499. A 40% discount is available for yearly billing, and a 3-day free trial is offered.
- Key use cases
- Influencer Discovery, Campaign Management, Barter Partnerships, Agency Client Management
- Integrations
- Shopify, Amazon, Flipkart, WooCommerce, Gmail
- Official website
- wobb.ai
Wobb is an influencer marketing platform designed to help brands, agencies, and e-commerce stores find and manage partnerships with creators on Instagram, TikTok, and YouTube. It provides a database of verified creators and uses filters to help users narrow down their search based on niche, audience demographics, and engagement rates.
The platform supports different scales of operation, from small brands using barter-based partnerships to agencies managing multiple client campaigns. It includes tools for outreach and performance analytics to monitor campaign activity.
Buyers should confirm which pricing tier fits their needs, as the basic plan has specific limits on search results and influencer analytics. Those requiring high-volume data access or custom user permissions may need to evaluate enterprise options.
Key Features
Search a database of over 400 million creators using 20+ filters including engagement rate, location, and audience demographics.
A space to connect with professional influencers, UGC creators, and those open to barter partnerships.
Supports sending personalized messages to multiple creators at once and tracking their responses.
Provides insights into creator performance, audience quality, and growth trends.
Supports access to creator data and analytics for use within a business's own platform.
Use Cases
Finding creators who align with brand values using targeting and search filters.
Managing the process of an influencer campaign from selection to performance tracking.
Using the Wobb Launchpad or marketplace to find creators open to product-exchange partnerships.
Using team seats and collaboration tools to manage influencer outreach for multiple brands.
Best For
Integrations
Pricing
Monthly plans start at $99 for the Basic tier, with Pro at $279 and Unlimited at $499. A 40% discount is available for yearly billing, and a 3-day free trial is offered.
FAQ
Yes, Wobb provides a 3-day free trial with full platform access.
The platform allows you to search and analyze creators across Instagram, TikTok, and YouTube.
The Basic plan ($99/mo) includes 5,000 search results and 250 influencer analytics, while the Pro plan ($279/mo) increases these to 20,000 search results and 400 analytics.
Source category: Marketing
Source subcategory: Lead Generation
