AI TOOL PROFILE

GoToWebinar: Webinar and Virtual Event Software

GoToWebinar helps marketing teams and educators host virtual events and training sessions. It is designed for businesses that need to manage registrations and engage audiences via virtual events.

Pricing

Paid plans include Reach, Elevate, and Unlimited. A free trial is available.

At a glance

Best for
Marketing Agencies, Sales Teams, Educators, Internal Communications Teams, Small to Mid-sized Businesses
Key use cases
Marketing Keynotes, Employee Training, Academic Lectures, Global Conferences
Integrations
HubSpot, Marketo, Salesforce, Pardot, Prezi
Visit GoToWebinarGoToWebinar software interface screenshot

How AI is used

GoToWebinar is a virtual event platform designed for hosting professional webinars and online conferences. It provides a dashboard for scheduling events, managing branded registration pages, and automating attendee invitations and reminders.

The software supports various users, including marketing professionals, internal communications teams, and educators. It supports different delivery styles, including live sessions and Simulive events, where content is pre-recorded but delivered as a live experience.

Buyers can use engagement tools such as breakout rooms and live Q&A to interact with participants. The platform includes security features such as session encryption and GDPR compliance to protect event data.

Buyers should confirm which specific features, such as Simulive capabilities, are included in the Reach, Elevate, and Unlimited tiers to ensure they meet their specific event volume and technical requirements.

Key Features

  • Simulive Events

    Supports pre-recording content and preparing interactive elements like polls and Q&A for a scheduled broadcast.

  • Engagement Tools

    Includes interactive polls, live Q&A, and breakout rooms to facilitate audience participation.

  • Registration Management

    Supports custom branded registration pages and forms to capture lead data.

  • Practice Mode

    Allows hosts to rehearse their presentation before the live event starts.

  • Event Analytics

    Provides post-session reports to track attendance and measure audience engagement.

  • AI-Powered Tools

    Includes AI features to support the webinar hosting process.

Use Cases

  • Marketing Keynotes

    Using branded registration pages and CRM sync to host promotional events and capture leads.

  • Employee Training

    Conducting internal company training sessions with interactive elements and attendance tracking.

  • Academic Lectures

    Hosting student lectures with support for closed captioning, screen readers, and recorded sessions for on-demand learning.

  • Global Conferences

    Scaling virtual events for large audiences using enterprise-grade security and session encryption.

Integrations

  • HubSpot
  • Marketo
  • Salesforce
  • Pardot
  • Prezi
  • Intellum
  • Interprefy

FAQ

What is Simulive in GoToWebinar?

Simulive allows hosts to pre-record their content and prepare interactive elements like polls, which are then delivered as a scheduled event.

Does GoToWebinar integrate with CRMs?

Yes, it integrates with tools such as Salesforce, HubSpot, Marketo, and Pardot to sync registrant data.

Which plans are available for GoToWebinar?

The available plans are called Reach, Elevate, and Unlimited, and a free trial is available.

Source category: Marketing

Source subcategory: Event Management

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