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Cargo: Revenue Infrastructure for Go-To-Market Teams

Cargo helps sales and operations teams automate GTM tasks like lead routing and CRM enrichment. It is designed for organizations that require a programmable layer for their revenue stack.

At a glance

Category
Sales
Best for
Sales Operations Managers, GTM Engineers, Mid-Market Sales Teams, Enterprise Revenue Teams
Pricing
Pricing is usage-based starting at $250 per month for 2,500 credits, with additional credits priced at $0.25 each. A free trial with 100 credits is available.
Key use cases
CRM Enrichment, Account List Building, Lead Routing & Assignment, Research & Outreach, Deal Risk Detection
Integrations
Salesforce, Hubspot, Slack, Google Sheets, Netsuite
Official website
www.getcargo.io/
Screenshot of Cargo website

Cargo is a revenue infrastructure layer for Go-To-Market (GTM) teams. It provides four building blocks—Agents, Plays, Tools, and Data Models—that help businesses automate the research, qualification, and engagement phases of their sales funnel.

The platform is accessible via a visual interface and a programmable approach using API and CLI. This allows teams to deploy workflows like lead scoring and account list building without requiring a full engineering cycle for every update.

To support enterprise requirements, the platform includes SOC 2 Type II certification and SAML-based single sign-on. Buyers should confirm if their team has the technical capacity to utilize the programmable CLI and API features.

Key Features

AI Agents

Autonomous workers designed to research prospects, qualify leads, and act on GTM signals.

Plays

Always-on workflows that trigger based on signals such as new leads or CRM events.

Tools

Reusable GTM functions for tasks including email finding, stakeholder identification, and company research.

Data Models

A unified data layer that supports information across CRMs, product data, and enrichment providers.

Programmable Access

Support for managing workflows via a visual UI, API, or CLI.

Use Cases

CRM Enrichment

Updating CRM records with account data from third-party providers.

Account List Building

Identifying potential customers and generating lookalike account lists for campaigns.

Lead Routing & Assignment

Directing leads to sales representatives based on territory and account fit.

Research & Outreach

Gathering prospect insights from the web and LinkedIn to support personalized outreach.

Deal Risk Detection

Monitoring for stalled deals or churn signals in real time to alert representatives.

Best For

Sales Operations ManagersGTM EngineersMid-Market Sales TeamsEnterprise Revenue Teams

Integrations

SalesforceHubspotSlackGoogle SheetsNetsuiteStripeLinkedInApollo.ioClearbit

Pricing

Pricing is usage-based starting at $250 per month for 2,500 credits, with additional credits priced at $0.25 each. A free trial with 100 credits is available.

FAQ

How does Cargo's pricing work?

Cargo uses a usage-based credit model. Plans start at $250 per month for 2,500 credits, with additional credits costing $0.25 each.

Is Cargo suitable for non-technical users?

Yes, it provides a visual UI for designing plays and scoring models without writing code, while also offering a CLI for engineers.

What security certifications does Cargo have?

Cargo is SOC 2 Type II certified and supports SAML-based single sign-on and GDPR compliance.

Source category: Sales

Source subcategory: Sales Enablement

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