AI TOOL PROFILE
Avina Review: AI Sales Intelligence Software
- Sales
- Sales Enablement
- B2B Sales Teams
- Revenue Operations Managers
- Mid-Market Companies
- Enterprise Sales Organizations
Pricing
Pricing starts at $149/month for the Individual plan, with Team ($750/month) and Growth ($1,200/month) tiers, and custom Enterprise pricing. A 7-day free trial is available; buyers should confirm if no credit card is required on the vendor website.
At a glance
- Best for
- B2B Sales Teams, Revenue Operations Managers, Mid-Market Companies, Enterprise Sales Organizations
- Key use cases
- Identifying In-Market Accounts, Automating Warm Outbound, Prioritizing Sales Focus, Tracking Champion Movement
- Integrations
- Salesforce, HubSpot, Slack, Outreach, SalesLoft
- Official website
- Visit Avina official website
How AI is used
Avina is a sales intelligence platform designed for B2B go-to-market teams. It monitors data sources, including website traffic and public web data, to find accounts showing buying intent. The tool uses AI to score these accounts based on their fit with a company's ideal customer profile (ICP) and enriches contact records with verified data.
The platform is designed for sales teams and revenue operations managers to prioritize outreach. It supports workflows that route leads into CRM lists or automated email sequences, which may help reduce the time between a prospect showing intent and a sales rep making contact.
Buyers should consider how the credit-based system on the various plans aligns with their expected volume of signals and confirm that the native integrations cover the specific sales engagement and CRM tools used by their team.
Key Features
AI Signals Agent
Allows users to describe specific buying behaviors in plain language to create custom signals for tracking.
X-Ray Pixel
Identifies anonymous website visitors by combining data from multiple identification providers.
Waterfall Enrichment
Finds verified emails, phone numbers, and firmographics by cascading through multiple data providers.
AI Account Scoring
Ranks accounts based on signal strength, company fit, and historical engagement.
ICP Filtering
Filters accounts based on industry, size, or geography criteria.
Automated Outreach Sequences
Supports the enrollment of prospects into multi-step email sequences when specific signals fire.
Use Cases
Identifying In-Market Accounts
Monitoring website visits, hiring surges, and social engagement to find prospects researching solutions.
Automating Warm Outbound
Triggering personalized email sequences when a buying signal is detected.
Prioritizing Sales Focus
Using AI scoring to help determine which accounts the sales team should contact based on ICP fit.
Tracking Champion Movement
Monitoring when previous product champions or power users change companies to identify new entry points into target accounts.
Integrations
- Salesforce
- HubSpot
- Slack
- Outreach
- SalesLoft
- Apollo
- Close
- Instantly
- Lemlist
- Marketo
- Pardot
- Google Ads
- LinkedIn Ads
- Facebook Ads
- Bing Ads
- Google Analytics
- Mixpanel
- Gong
- Calendly
- Google Calendar
- Typeform
- Stripe
- Zapier
- Make
- Clay
- Webhooks
FAQ
What are buying signals in Avina?
- Buying signals are indicators, such as website visits, hiring surges, or social engagement, that suggest a prospect is researching a solution.
Does Avina offer a free trial?
- Yes, Avina provides a 7-day free trial for all plans.
Which plan should I choose?
- The Individual plan is for those starting with buying signals, while Growth and Enterprise plans are for teams needing AI account scoring and higher signal volumes.
Source category: Sales
Source subcategory: Sales Enablement
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