Amara Review: Employee Engagement and People Analytics
Amara helps HR and People managers capture employee sentiment through AI-driven conversations. It is designed for companies with 20 to 20,000 employees looking to identify turnover risks and track workforce trends.
At a glance
- Category
- HR & Recruiting
- Best for
- HR Managers, People Operations Teams, OD Managers, Companies with 20 to 20,000 employees
- Pricing
- Pricing is based on team size (Small, Medium, and Large team plans) and requires contacting sales for a quote.
- Key use cases
- Continuous Feedback Collection, Turnover Risk Identification, Workplace Culture Analysis, Exit Interview Digitization
- Integrations
- Gmail, Microsoft 365, Slack, WhatsApp, SMS
- Official website
- amara.ai
Amara is an employee engagement tool designed to support continuous listening alongside traditional surveys. It uses a conversational AI chatbot to interact with employees, which may help managers gather more real time feedback and sentiment data than static forms.
The platform is designed for HR, People, and Organizational Development (OD) managers. It provides dashboards and predictive analytics that help these teams identify potential disengagement and plan interventions.
Buyers can use the tool for specific needs such as DEI surveys, mental wellbeing checks, and exit interviews. The system includes demographic scorecards to monitor how different departments are performing in terms of satisfaction.
Before choosing Amara, buyers should confirm which plan they need, as features such as Slack, WhatsApp, and HRMS integrations are available in specific tiers.
Key Features
Always-on feedback channels using a conversational AI chatbot to capture employee sentiment.
AI-driven signals designed to identify patterns and factors that contribute to employee attrition.
Visual reports and demographic scorecards to track workforce trends across different cohorts.
Support for various survey types, including pulse, Diversity, Equity, and Inclusion (DEI), and exit interviews.
Features that support teams in collaborating on plans to improve the employee experience based on gathered data.
Use Cases
Using always-on chatbot channels to maintain a pulse on employee sentiment.
Applying predictive analytics to find connections between employee feedback and attrition risk.
Deploying DEI and wellbeing surveys to understand and address specific cultural points.
Capturing employee insights during the offboarding process via conversational AI.
Best For
Integrations
Pricing
Pricing is based on team size (Small, Medium, and Large team plans) and requires contacting sales for a quote.
FAQ
Amara is designed for HR, People, and OD managers at companies ranging from 20 to 20,000 employees.
It uses a conversational AI chatbot to engage employees in natural language interactions and also supports traditional customizable surveys.
Slack and WhatsApp integrations are available as part of the Large team plan.
Amara is ISO 27001:2013 certified, GDPR compliant, and uses AES-256 encryption.
Source category: HR & Recruiting
Source subcategory: Analytics & Reporting
