AI TOOL PROFILE
Unwrap: AI-Powered Customer Intelligence
- Customer Support
- Analytics and Reporting
- Mid-market companies
- Enterprise companies
- Product operations teams
- Customer experience managers
- Customer support leads
Pricing
Plans start at $24,000 per year, with pricing based on monthly feedback volume. A 30-day trial is available.
At a glance
- Best for
- Mid-market companies, Enterprise companies, Product operations teams, Customer experience managers, Customer support leads
- Key use cases
- Feedback Aggregation, Trend Identification, Roadmap Prioritization, Closed-Loop Communication
- Official website
- Visit Unwrap official website

How AI is used
Unwrap is a customer intelligence platform designed to organize unstructured feedback from surveys, tickets, and reviews. It uses AI to categorize feedback and surface trends, which may help teams identify recurring customer pain points.
The tool is built for organizations with high volumes of customer data, specifically those in product, customer experience, and support roles. It supports the transition from collecting anecdotes to using data for product roadmaps.
Buyers should note that the platform is designed for professional use and requires a significant starting investment. It includes security certifications such as SOC 2 Type II and HIPAA compliance.
Before choosing Unwrap, businesses should confirm that their monthly feedback volume aligns with the platform's pricing model, as costs are based on data volume rather than user seats.
Key Features
Auto Tagger
Categorizes customer feedback and organizes it by taxonomy.
Assistant
Supports querying customer feedback using natural language to receive answers and charts.
Dashboards
Customizable data visualizations that can be shared across different teams and roles.
Alerts
Sends notifications via Slack and email when anomalies or trends are detected in real time.
Responder
Supports the creation of bulk, tailored messages to respond to customers across multiple channels.
Enterprise Security
Includes SOC 2 Type II, GDPR, and HIPAA compliance, along with automatic PII redaction.
Use Cases
Feedback Aggregation
Collecting customer feedback from sources such as surveys, support tickets, calls, and app store reviews.
Trend Identification
Using AI to identify emerging customer issues or anomalies.
Roadmap Prioritization
Analyzing quantitative feedback trends to help prioritize product improvements.
Closed-Loop Communication
Using the responder tool to send tailored updates to customers after an issue is addressed.
FAQ
How does Unwrap price its software?
- Unwrap uses a volume-based pricing model starting at $24,000 per year. They do not charge per seat, allowing multiple users in the organization to access insights.
What types of feedback can Unwrap analyze?
- The platform is designed to integrate and analyze data from surveys, support tickets, phone calls, and app store reviews.
Is Unwrap suitable for companies with strict data privacy requirements?
- Yes, it supports SOC 2 Type II, GDPR, and HIPAA compliance, as well as automatic PII redaction.
Source category: Customer Support
Source subcategory: Analytics & Reporting
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