AI TOOL PROFILE

Unwrap: AI-Powered Customer Intelligence

Unwrap helps businesses analyze unstructured customer feedback to support product and experience decisions. It is designed for teams that need to track feedback trends across multiple channels.

Pricing

Plans start at $24,000 per year, with pricing based on monthly feedback volume. A 30-day trial is available.

At a glance

Best for
Mid-market companies, Enterprise companies, Product operations teams, Customer experience managers, Customer support leads
Key use cases
Feedback Aggregation, Trend Identification, Roadmap Prioritization, Closed-Loop Communication
Visit UnwrapUnwrap software interface screenshot

How AI is used

Unwrap is a customer intelligence platform designed to organize unstructured feedback from surveys, tickets, and reviews. It uses AI to categorize feedback and surface trends, which may help teams identify recurring customer pain points.

The tool is built for organizations with high volumes of customer data, specifically those in product, customer experience, and support roles. It supports the transition from collecting anecdotes to using data for product roadmaps.

Buyers should note that the platform is designed for professional use and requires a significant starting investment. It includes security certifications such as SOC 2 Type II and HIPAA compliance.

Before choosing Unwrap, businesses should confirm that their monthly feedback volume aligns with the platform's pricing model, as costs are based on data volume rather than user seats.

Key Features

  • Auto Tagger

    Categorizes customer feedback and organizes it by taxonomy.

  • Assistant

    Supports querying customer feedback using natural language to receive answers and charts.

  • Dashboards

    Customizable data visualizations that can be shared across different teams and roles.

  • Alerts

    Sends notifications via Slack and email when anomalies or trends are detected in real time.

  • Responder

    Supports the creation of bulk, tailored messages to respond to customers across multiple channels.

  • Enterprise Security

    Includes SOC 2 Type II, GDPR, and HIPAA compliance, along with automatic PII redaction.

Use Cases

  • Feedback Aggregation

    Collecting customer feedback from sources such as surveys, support tickets, calls, and app store reviews.

  • Trend Identification

    Using AI to identify emerging customer issues or anomalies.

  • Roadmap Prioritization

    Analyzing quantitative feedback trends to help prioritize product improvements.

  • Closed-Loop Communication

    Using the responder tool to send tailored updates to customers after an issue is addressed.

FAQ

How does Unwrap price its software?

Unwrap uses a volume-based pricing model starting at $24,000 per year. They do not charge per seat, allowing multiple users in the organization to access insights.

What types of feedback can Unwrap analyze?

The platform is designed to integrate and analyze data from surveys, support tickets, phone calls, and app store reviews.

Is Unwrap suitable for companies with strict data privacy requirements?

Yes, it supports SOC 2 Type II, GDPR, and HIPAA compliance, as well as automatic PII redaction.

Source category: Customer Support

Source subcategory: Analytics & Reporting

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