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SuperSend: Cold Email Sequencing and Infrastructure

SuperSend helps sales teams and agencies manage high-volume cold email outreach. It is designed for businesses that coordinate email and LinkedIn sequences while managing sending infrastructure.

At a glance

Best for
B2B Sales Teams, Marketing Agencies, Outbound Operations Managers
Pricing
Paid plans start at $99/month for the Growth plan (50,000 emails) and $319/month for the Scale plan (200,000 emails). Additional costs apply for domains, mailboxes, and LinkedIn sender add-ons.
Key use cases
Cold Email Outreach Campaigns, Multi-Channel Prospecting, Unified Lead Management, Infrastructure Scaling
Integrations
HubSpot, Pipedrive, Slack, Webhooks
Visit super sendsuper send software interface screenshot

SuperSend is a sales enablement tool designed to handle the technical and operational side of cold outbound email. It combines a sequencing engine with infrastructure management, allowing users to purchase domains and mailboxes directly within the app or connect existing setups via API.

The platform is designed for B2B sales teams and marketing agencies that scale outbound volume. It supports deliverability through features such as automated warmup and domain health monitoring to help manage email placement.

Beyond sending, the tool provides a unified inbox for managing replies across different channels, using AI to categorize lead intent. This supports workflows where sales reps can identify interested prospects without manual triage of every email.

Buyers should confirm whether they prefer a managed infrastructure approach or wish to maintain their own mailboxes, as the platform supports both options.

Key Features

  • Multi-Channel Sequencing

    Supports coordinated multi-step outreach sequences combining email and LinkedIn actions.

  • Infrastructure Management

    Allows users to buy domains and mailboxes within the app with auto-configured DNS or connect existing setup via API.

  • Super Inbox

    A unified inbox for email and LinkedIn replies featuring AI auto-categorization of intent and keyboard shortcuts.

  • Deliverability Suite

    Includes automated warmup, domain health monitoring (SPF, DKIM, DMARC), and placement testing across major providers.

  • AI Bounce Analysis

    Uses AI to categorize bounces into specific types such as bad addresses, server blocks, and temporary failures.

  • Inbox Rotation

    Supports rotating between multiple inboxes to help protect sender reputation while scaling volume.

Use Cases

  • Cold Email Outreach Campaigns

    Executing outbound email sequences with automated warmup and deliverability monitoring.

  • Multi-Channel Prospecting

    Coordinating sequences that pair email sends with LinkedIn connection requests and messages.

  • Unified Lead Management

    Using a single inbox to manage and categorize replies from multiple sending identities and channels.

  • Infrastructure Scaling

    Provisioning and managing multiple sending domains and mailboxes to increase outreach capacity.

Best For

  • B2B Sales Teams
  • Marketing Agencies
  • Outbound Operations Managers

Integrations

  • HubSpot
  • Pipedrive
  • Slack
  • Webhooks

Pricing

Paid plans start at $99/month for the Growth plan (50,000 emails) and $319/month for the Scale plan (200,000 emails). Additional costs apply for domains, mailboxes, and LinkedIn sender add-ons.

FAQ

Can I use my own email accounts with SuperSend?

Yes, you can connect your own sending infrastructure via API or custom SMTP, or you can purchase domains and mailboxes directly within the platform.

How does the pricing work for SuperSend?

Self-serve plans start at $99/month (Growth) and $319/month (Scale) based on email volume, with additional per-unit costs for mailboxes, domains, and LinkedIn senders.

What channels does SuperSend support for outreach?

The platform supports both email and LinkedIn sequences for coordinated multi-channel outreach.

Source category: Sales

Source subcategory: Sales Enablement

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How AI is used

SuperSend is a cold email sequencing platform for B2B sales teams and agencies. It supports multi-channel outreach across email and LinkedIn, incorporating infrastructure management and AI-driven reply categorization. Infrastructure add-ons such as mailboxes and domains are priced separately from the base monthly plan.

Pros & Cons

Pros

  • Combines sequencing and infrastructure management in one platform.
  • Includes AI-powered categorization for bounces and replies.
  • Offers a unified inbox for both email and LinkedIn communications.
  • Provides DNS health checks with guidance for fixes.

Cons

  • Growth plan has a lower email limit than the Scale plan.
  • LinkedIn automation and additional mailboxes require extra monthly add-on fees.
  • Custom pricing is required for users sending over 300k emails per month.