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Sellozo: Amazon PPC Automation Software

Sellozo helps Amazon sellers and agencies automate advertising workflows. It is designed for growth-focused brands that prefer a flat-fee pricing model over percentage-of-spend fees.

At a glance

Best for
Amazon Sellers, Amazon Advertising Agencies, High-growth Amazon brands
Pricing
Sellozo uses a flat-fee pricing model of $250 per month per marketplace. A 30-day free trial is available.
Key use cases
Automating Bid Management, Expanding Keyword Targeting, Multi-Marketplace Management, Tracking Advertising Profitability
Integrations
Amazon SP-API
Visit sellozosellozo software interface screenshot

Sellozo is an advertising automation tool built for Amazon sellers. It uses AI to handle routine PPC tasks such as bid optimization and keyword harvesting, which may help users maintain their advertising strategy with less manual daily adjustment.

The platform supports high-growth Amazon brands and agencies managing campaigns across multiple international marketplaces. It includes tools to link campaigns, automate pricing via a repricer, and track financial performance using P&L metrics.

Buyers should note that the software is designed for sellers with a certain level of operational maturity. Because it focuses on automation and scale, it is most applicable to sellers who have active advertising campaigns and seek to optimize their return on ad spend.

Key Features

  • AI Bid Optimization

    Automatically adjusts bids based on performance signals to help manage advertising costs.

  • Campaign Studio

    Supports custom campaign linkages and transfer rules to help discover new targeting.

  • Keyword Harvesting

    Identifies and extracts high-performing search terms from automated or broad-match campaigns.

  • Dayparting Automation

    Schedules advertising campaigns to run during specific times of the day to help maximize profitability.

  • Dynamic Financial Reporting

    Provides real time P&L metrics and detailed breakdowns of fees and ROI.

  • Automated Repricer

    Uses rule-based automation to adjust product prices to help secure the Buy Box.

Use Cases

  • Automating Bid Management

    Using AI to automatically adjust bids across campaigns to help maintain target ACoS and profitability.

  • Expanding Keyword Targeting

    Using keyword harvesting to find successful search terms and move them into manual campaigns.

  • Multi-Marketplace Management

    Managing advertising efforts across 20 international Amazon marketplaces from a single dashboard.

  • Tracking Advertising Profitability

    Monitoring real time P&L and financial reports to analyze the impact of ad spend on profitability.

Best For

  • Amazon Sellers
  • Amazon Advertising Agencies
  • High-growth Amazon brands

Integrations

  • Amazon SP-API

Pricing

Sellozo uses a flat-fee pricing model of $250 per month per marketplace. A 30-day free trial is available.

FAQ

How does Sellozo's pricing work?

Sellozo charges a flat fee of $250 per month per marketplace, with no percentage-of-ad-spend fees and no long-term contracts.

Does Sellozo offer a free trial?

Yes, Sellozo provides a 30-day free trial for new users.

Which Amazon marketplaces are supported?

The platform supports advertising management across 20 international marketplaces, including the US, UK, Germany, and Japan.

Who is the ideal user for Sellozo?

It is designed for profitable, growth-focused Amazon brands and agencies that prefer automation and predictable pricing.

Source category: Ecommerce

Source subcategory: Marketing Automation

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Categories

How AI is used

Sellozo is an AI-powered PPC automation tool for Amazon sellers and agencies that supports bid optimization, keyword harvesting, and financial reporting. It helps users manage advertising across 20 marketplaces using a flat-fee pricing model.

Pros & Cons

Pros

  • Flat-fee pricing regardless of ad spend
  • No long-term contracts with month-to-month billing
  • Support for 20 international marketplaces
  • Includes a 30-day free trial

Cons

  • May not be a fit for very small sellers without sufficient operational maturity