

Relevance AI is an AI agent platform designed for Sales and Go-To-Market (GTM) teams. It supports the creation of AI workforces to handle roles such as business development or customer support, utilizing Copilot and Autopilot modes to transition from assisted tasks to autonomous workflows.
The software is intended for sales teams, customer success representatives, and GTM operators. It focuses on automating repetitive tasks in the sales cycle, including account research, CRM updates, and initial lead outreach.
Users can use pre-built agents or describe custom agents to fit their specific playbooks. The platform includes SOC 2 Type II and GDPR compliance, which may be relevant for mid-market and enterprise teams handling customer data.
Buyers should evaluate the AI adoption roadmap to determine which level of automation—from assisted to self-driving—fits their current operational maturity and technical capabilities.
Pre-built and custom agents, including BDR, Research, Inbound Qualification, and Customer Support agents.
Modes that support the transition from AI-assisted tasks to autonomous workflows based on established playbooks.
Tools to create and manage teams of agents that can be triggered by specific events or signals.
Connects to over 1,000 apps, including CRM systems, email, and calendars.
SOC 2 Type II and GDPR compliance, SSO, and role-based access control (RBAC).
Version history for every agent, allowing teams to track changes and roll back to previous versions.
Using AI agents to support outbound prospecting and booking meetings.
Automating the collection of prospect insights to help prepare sales reps for calls.
Qualifying and routing inbound leads to the appropriate representative.
Updating CRM records with data using AI agents.
Handling initial support requests and escalating complex tickets to human agents.
Relevance AI offers a Free plan ($0/month), a Pro plan starting at $19/month, and a Team plan starting at $234/month. Enterprise pricing is custom and requires contacting sales.
It allows businesses to build and deploy AI agents that support GTM tasks like lead research, outbound outreach, and inbound qualification.
Yes, there is a free plan that allows users to build agents and includes 200 actions per month.
The platform follows four levels: Assisted (delegating busywork), Copilot (owning workflows), Autopilot (autonomous action), and Self-Driving (self-optimizing workforces).
The platform is model-agnostic, allowing users to choose from major LLMs including OpenAI, Claude, and Gemini.
Source category: Sales
Source subcategory: Sales Enablement
Relevance AI is an AI agent platform for Sales and GTM teams that supports the automation of tasks such as lead research and inbound qualification. It uses a maturity model ranging from AI assistance to autonomous workforces. Buyers should consider their playbook maturity to determine the appropriate automation tier.