AI TOOL PROFILE
Osellpa - Amazon Seller Tools
- Ecommerce
- Marketing Automation
- Small to medium Amazon sellers
- UK-based Amazon sellers
- FBA and FBM private label sellers
- Part-time Amazon store owners
Pricing
Paid plans start at £10/month (billed annually) or £12/month (billed monthly), with tiers based on annual sales volume. A 30-day free trial is available.
At a glance
- Best for
- Small to medium Amazon sellers, UK-based Amazon sellers, FBA and FBM private label sellers, Part-time Amazon store owners
- Key use cases
- PPC Campaign Management, Financial Year-End Preparation, Profit and Margin Tracking, Product Research Organization
- Integrations
- Amazon Seller Central, Amazon Ads
- Official website
- Visit Osellpa official website

How AI is used
Osellpa is a management platform designed for Amazon sellers, with a focus on the UK market. It combines advertising, inventory, and financial reporting tools into one dashboard.
The software is designed for small and medium-sized sellers who want to move away from manual spreadsheets for tracking margins and ROI. It uses AI to provide bid recommendations and can either automate PPC campaigns or provide suggestions for the user to apply manually.
Beyond advertising, the tool supports financial tasks such as creating accountant-grade P&L statements and identifying lost or damaged inventory for reimbursement claims. It also includes a system for requesting product reviews after shipping.
Buyers should note that the advertising engine currently supports UK Amazon marketplaces. Those operating in other regions should confirm if the automation tools are compatible with their specific marketplace before subscribing.
Key Features
PPC Automation
AI-driven tools that build, manage, and optimize advertising campaigns with daily bid adjustments.
Performance Analytics
Tracking for profit, ROI, and margins with AI-generated weekly and monthly breakdowns.
P&L Statements
Guided profit and loss statement generation that supports importing bank data for accounting purposes.
Inventory Forecasting
Predictive management tools designed to alert sellers before products run out of stock.
Reimbursement Claims
Detection of missing or damaged inventory to help sellers claim refunds from Amazon.
Automated Review Requests
A system that triggers Amazon's official 'Request a Review' button after an order has shipped.
Use Cases
PPC Campaign Management
Automating bid updates and keyword discovery to help maintain a target ACOS.
Financial Year-End Preparation
Consolidating Amazon and banking data to help provide accountants with financial documents.
Profit and Margin Tracking
Monitoring daily, weekly, and monthly profit and ROI at both the business and product level.
Product Research Organization
Importing and analyzing product research files in a visual format to reduce reliance on spreadsheets.
Integrations
- Amazon Seller Central
- Amazon Ads
FAQ
Who is Osellpa best suited for?
- It is designed for small to medium Amazon sellers, particularly those in the UK, who want better ad performance and clearer financial data.
How does the pricing work?
- Plans are based on annual sales volume, ranging from £10 to £40 per month (billed annually), with all features included in every plan.
Can I still control my ads if I use the AI automation?
- Yes, users can choose between full automation or an 'optimise-only' mode, and they can adjust target ACOS or pause campaigns at any time.
Does Osellpa offer a free trial?
- Yes, Osellpa provides a 30-day free trial.
Source category: Ecommerce
Source subcategory: Marketing Automation
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