Master Metrics: Marketing and Sales Analytics Software
Master Metrics helps marketing agencies and businesses manage advertising accounts through unified dashboards. It is designed for teams that need to automate reporting and monitor budget goals across different platforms.
At a glance
- Category
- Data & Analytics
- Best for
- Marketing agencies, Small business owners, Mid-market companies, Operations managers managing multiple ad accounts
- Pricing
- Pricing starts at $30 USD/month for the Freelancer plan, with tiers reaching $439 USD/month. A 7-day free trial is available.
- Key use cases
- Agency Client Reporting, Cross-Platform Budget Tracking, Unified Marketing Dashboards, Performance Monitoring
- Integrations
- Google Analytics 4, Google Ads, Meta Ads, Shopify, Search Console
- Official website
- mastermetrics.com
Master Metrics is a data analytics tool designed to consolidate marketing and sales metrics into a single view. It supports over 110 data sources, allowing users to extract and merge information into Looker Studio or Google Sheets for analysis.
The platform is built for marketing agencies and companies that manage multiple advertising accounts. It supports the creation of automated dashboards and uses AI to help generate editable Google Slides presentations for client reporting.
Beyond visualization, the tool includes a monitoring system that can send notifications via email, WhatsApp, or Slack when specific budget or performance goals are met. This is designed to help managers track campaign spend without manually checking each platform.
Buyers should confirm their specific account volume and integration needs, as available features and the number of supported accounts vary across pricing tiers.
Key Features
Visual displays of marketing and sales data with the ability to clone dashboards for new accounts.
Helps create editable Google Slides presentations based on selected data sources and metrics.
Notifications delivered via email, WhatsApp, and Slack to monitor budgets and performance goals.
A centralized table used to view data across multiple accounts.
Supports merging data from over 110 sources into Google Sheets and Looker Studio.
Tools to track daily spend against monthly budgets with percentage-based notifications.
Use Cases
Using AI to help generate and customize editable Google Slides presentations for client reviews.
Setting up alerts to be notified via Slack or WhatsApp when ad spend reaches a specific daily percentage.
Merging data from Google Ads, Meta Ads, and Shopify into a Looker Studio dashboard.
Using the Overview Table to identify ad campaigns or CRM close rates that require attention.
Best For
Integrations
Pricing
Pricing starts at $30 USD/month for the Freelancer plan, with tiers reaching $439 USD/month. A 7-day free trial is available.
FAQ
It is used to connect marketing and sales data from various sources into dashboards and automated reports to help users monitor KPIs and budgets.
Yes, the platform provides a 7-day free trial for new users.
It supports over 110 data sources, including Google Analytics 4, Google Ads, Meta Ads, LinkedIn Ads, and Shopify.
It uses AI to help create editable Google Slides presentations, though this feature is currently limited to specific sources like Google Ads, Facebook Ads, and GA4.
Source category: Data & Analytics
Source subcategory: Analytics & Reporting
