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Formify: Visual CPQ Software

Formify helps manufacturers, dealers, and developers manage the design and pricing of complex custom products. It is designed for teams that need to provide 3D visualizations and quotes to buyers.

At a glance

Category
Sales
Best for
Manufacturers of custom home products, Interior design dealers, Real estate developers, B2B sales teams selling complex configurations
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Key use cases
Bespoke Kitchen and Cabinetry Design, Bathroom Product Visualization, Real Estate Virtual Staging, Flooring and Wall Surfaces, Dealer Network Sales
Integrations
ERP, PIM, BIM/CAD, SSO
Official website
formify.com
Screenshot of Formify website

Formify is a Visual CPQ (Configure, Price, Quote) platform for businesses that sell customizable products, such as cabinetry, bathrooms, and flooring. It allows sales teams and buyers to configure a product in 3D and see pricing updates in real time within a web browser.

The software is designed for manufacturers and dealers to connect visual renders with technical order data. Using a rule-driven pricing engine, it supports the creation of quotes and bills of materials (BOM) for production hand-off.

Buyers can use AI-powered natural language search to find specific styles and LiDAR for room capture to assist with dimensions. The platform also supports AR previews for visualizing designs in a physical space.

Buyers should confirm how the platform's API and integration capabilities align with their existing ERP or PIM systems to manage data flow from quote to order.

Key Features

3D Rendering

Generates 3D visuals and stills of configured products directly in the browser.

Rule-Driven Pricing

A pricing engine that updates costs in real time as product variants, dimensions, and accessories are selected.

AI Buying Guidance

Supports natural language intents and semantic search to help buyers find products based on descriptions.

LiDAR Room Capture

Allows users to capture room dimensions using a phone to support product configuration.

AR Preview

Enables buyers to visualize custom 3D designs within their physical environment using augmented reality.

Order-Ready Outputs

Generates itemized lists, cut sheets, and annotated drawings for manufacturing and installation.

Use Cases

Bespoke Kitchen and Cabinetry Design

Configuring parametric cabinets and islands with specific finishes and lighting while generating a visual quote.

Bathroom Product Visualization

Designing vanities, countertops, and fixtures with live pricing updates.

Real Estate Virtual Staging

Selecting finish packs and options for apartments or homes to export specifications for installation.

Flooring and Wall Surfaces

Previewing patterns and scale repeats in 3D to generate quotes for surface materials.

Dealer Network Sales

Providing branded configurators and shared catalogs to sales partners to maintain data accuracy.

Best For

Manufacturers of custom home productsInterior design dealersReal estate developersB2B sales teams selling complex configurations

Integrations

ERPPIMBIM/CADSSO

Pricing

Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

FAQ

What is Formify used for?

Formify is used to design, price, and sell complex custom products in 3D, helping businesses move from a visual quote to a production-ready order.

Who is the target audience for Formify?

It is designed for manufacturers, dealers, and developers, specifically in sectors like kitchen cabinetry, bathrooms, real estate, and flooring.

Does Formify integrate with other business systems?

Yes, it is designed to connect with ERP, PIM, and BIM/CAD systems, and it supports SSO authentication.

Source category: Sales

Source subcategory: Sales Enablement

Categories:

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Formify: Visual CPQ & 3D Configuration – AI Tools for Business