Folloze is an AI-powered B2B Buyer Experience Platform that helps marketing teams create and personalize digital campaigns and microsites without writing code.

Who is Folloze designed for?

It is built for B2B marketing, sales, and customer teams at mid-market to enterprise-level organizations, specifically those running ABX, demand gen, or event marketing.

How long does it take to set up Folloze?

According to the evidence, most customers launch their first campaign in under 6 weeks, and individual boards can be built in under an hour using AI agents.

Can Folloze integrate with existing CRM tools?

Yes, it integrates with platforms including Salesforce, Marketo, Eloqua, 6sense, and Microsoft Dynamics CRM.

Folloze: B2B Buyer Experience Platform

Folloze helps mid-market and enterprise B2B companies deliver personalized content experiences to target accounts. It is designed for teams focusing on account-based marketing (ABM) and demand generation.

At a glance

Category: Browse Sales tools
Best for: B2B Companies, Mid-market organizations, Enterprise organizations, Account-based marketing teams, Demand generation marketers
Pricing: Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
Key use cases: Account-Based Marketing (ABM) at Scale, B2B Demand Generation, Event Marketing Support, Sales Enablement
Integrations: Salesforce, Marketo, Eloqua, 6sense, Demandbase
Official website: Visit Folloze official website

Visit Folloze

Folloze is a buyer experience platform designed for B2B marketers to build and launch personalized digital touchpoints. It uses a no-code designer and a set of AI agents to help teams create microsites, ads, and emails that may be tailored to specific buyer behaviors or account roles.

The tool is designed for users who need to scale account-based marketing (ABM) and demand generation efforts without relying on development or design teams. It supports the creation of "boards," which are content-rich destinations that can be embedded directly onto a company's website.

Beyond content creation, the platform includes an Impact Dashboard to provide visibility into how buyers engage with content and how that engagement connects to the sales pipeline. It is designed to integrate with common marketing automation and CRM tools to support data alignment.

Buyers should confirm if the platform's enterprise focus and feature set align with their specific organizational size and if the provided integration options match their existing martech stack.

Key Features

No-code Designer
A visual builder that allows users to create digital content experiences and landing pages without writing code.
AI Generator Agents
Tools designed to generate personalized microsites, ad copy, and emails based on prompts.
Content AI Personalization
An engine that provides real-time content recommendations and tailors messaging based on buyer behavior, role, and account.
Impact Dashboard
A reporting interface that tracks individual and account-level engagement and pipeline impact.
Translate Agent
Supports the translation of campaign content into 20+ languages while preserving brand tone.
Website Engager
A toolkit that allows users to embed personalized boards or sections directly onto their existing website.

Use Cases

Account-Based Marketing (ABM) at Scale
Creating tailored digital experiences for specific buying committees across multiple target accounts.
B2B Demand Generation
Building content-rich landing pages and campaigns to move prospects through the funnel.
Event Marketing Support
Developing personalized digital hubs to engage attendees before, during, and after virtual or physical events.
Sales Enablement
Providing sales teams with personalized outreach content and intent data to help them engage prospects.

Best For

B2B Companies
Mid-market organizations
Enterprise organizations
Account-based marketing teams
Demand generation marketers

Integrations

Salesforce
Marketo
Eloqua
6sense
Demandbase
Dun & Bradstreet
Rollworks
Microsoft Dynamics CRM

Pricing

Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.

FAQ

What is Folloze?: Folloze is an AI-powered B2B Buyer Experience Platform that helps marketing teams create and personalize digital campaigns and microsites without writing code.
Who is Folloze designed for?: It is built for B2B marketing, sales, and customer teams at mid-market to enterprise-level organizations, specifically those running ABX, demand gen, or event marketing.
How long does it take to set up Folloze?: According to the evidence, most customers launch their first campaign in under 6 weeks, and individual boards can be built in under an hour using AI agents.
Can Folloze integrate with existing CRM tools?: Yes, it integrates with platforms including Salesforce, Marketo, Eloqua, 6sense, and Microsoft Dynamics CRM.

Source category: Sales

Source subcategory: Sales Enablement

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Software Type

Sales Enablement

How AI is used

Folloze is an AI-powered B2B buyer experience platform for mid-market and enterprise marketing teams. It supports the creation of personalized, no-code microsites and campaigns for ABM and demand generation. It is built specifically for B2B workflows.

Pros & Cons

Pros

No-code design allows marketers to launch pages without requiring web developers.
AI agents may reduce the manual effort required to generate initial campaign assets.
Supports a range of content types including PDFs, embedded videos, and calendar invites.
Designed for B2B-specific needs like account-level intent and buyer committees.