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FollowKit: AI Sales Automation

FollowKit helps sales teams automate follow-up communication and proposal creation. It supports lead organization via a Kanban CRM and tracks engagement.

At a glance

Best for
Sales Teams, Small Businesses, Mid-Market Companies
Pricing
Paid plans start at $29/month for the Starter tier. Higher tiers include Pro at $139/month and Scale at $249/month, which add AI follow-ups and web form capabilities.
Key use cases
Automating Follow-Up Emails, Proposal Generation, Lead Pipeline Management, Lead Capture
Integrations
Gmail integration, Excel import, CSV import, PDF export
Visit FollowKitFollowKit software interface screenshot

FollowKit is a sales automation tool that uses AI to assist with the communication and proposal phase of the sales cycle. It is designed for sales teams and small to mid-market businesses that need to manage leads and follow up on conversations.

The platform helps users by analyzing email threads to generate personalized follow-up messages and using AI to help create professional proposals. It also includes a lead management system with a visual pipeline to track prospects from initial contact to a closed deal.

Buyers should consider that the AI follow-up and web form features are available on the Pro and Scale plans. The Starter plan focuses on basic proposal and lead management functions.

Key Features

  • AI-Generated Follow-Ups

    Analyzes email thread context to help generate personalized follow-up messages.

  • AI Proposal Creation

    Supports the generation of proposals using AI assistance and customizable templates.

  • Kanban Lead Pipeline

    A visual CRM board that helps users organize and track leads through different sales stages.

  • Engagement Tracking

    Monitors email opens, link clicks, and views of sent proposals in real time.

  • Drag-and-Drop Web Forms

    Supports building custom forms for websites that automatically add captured leads to the CRM.

Use Cases

  • Automating Follow-Up Emails

    Using AI to analyze previous conversations and draft personalized follow-up emails to prospects.

  • Proposal Generation

    Creating business proposals using templates and AI-generated content.

  • Lead Pipeline Management

    Organizing prospects using a Kanban board to track progress from first contact to closing.

  • Lead Capture

    Embedding custom web forms on a company website to collect lead information.

Best For

  • Sales Teams
  • Small Businesses
  • Mid-Market Companies

Integrations

  • Gmail integration
  • Excel import
  • CSV import
  • PDF export

Pricing

Paid plans start at $29/month for the Starter tier. Higher tiers include Pro at $139/month and Scale at $249/month, which add AI follow-ups and web form capabilities.

FAQ

Does FollowKit have a free trial?

Yes, all plans include a 7-day free trial, and no credit card is required to start.

Which plan should I choose for AI follow-ups?

AI-generated follow-ups are available on the Pro ($139/mo) and Scale ($249/mo) plans.

Is FollowKit GDPR compliant?

Yes, the platform is GDPR compliant.

Source category: Sales

Source subcategory: Sales Enablement

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Categories

Software Type

How AI is used

FollowKit is an AI-powered sales automation tool that supports workflows for personalized follow-up emails, AI proposal generation, and Kanban-style lead management. AI automation features are available on the Pro and Scale plans.

Pros & Cons

Pros

  • Includes a 7-day free trial with no credit card required
  • GDPR compliant
  • Provides a visual Kanban view for lead tracking
  • Supports bulk importing leads from Excel and CSV

Cons

  • AI follow-ups and web forms are not available on the Starter plan
  • The Starter plan has a limited lead capacity of 300
  • Monthly proposal counts are capped by the selected pricing tier