AI TOOL PROFILE
Drips: AI-Powered Conversations as a Service
- Sales
- Sales Enablement
- Healthcare payers and providers
- Insurance carriers
- Financial services firms
- Higher education institutions
- Organizations with high-volume outbound outreach needs
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Healthcare payers and providers, Insurance carriers, Financial services firms, Higher education institutions, Organizations with high-volume outbound outreach needs
- Key use cases
- Healthcare Member Engagement, Patient Outreach, Insurance Policyholder Communication, Student Enrollment and Success, Financial Services Engagement
- Integrations
- Salesforce, HubSpot, Cisco, Avaya, Genesys
- Official website
- Visit drips official website

How AI is used
Drips is a conversational engagement platform designed to move away from traditional one-way outbound outreach. It uses natural language processing to support two-way conversations across SMS, voicemail, and phone calls, adapting to customer replies to move them toward a specific business outcome.
The software is designed for organizations in regulated sectors, such as healthcare, insurance, and financial services, where compliance with communication laws is required. It is designed to identify interested leads, which may reduce the number of unanswered calls agents must place.
Buyers should note that Drips is delivered as a managed service, providing access to account managers and campaign coordination teams to assist with integration and performance. Organizations should confirm if the managed service model fits their internal operational preferences.
Key Features
AI-Powered SMS
Uses natural language processing to deliver personalized, two-way text conversations that adapt to customer responses.
Drips Rules Engine (DRE)
A compliance management system designed to track regulations and best practices for cadence, channel, and content.
Visual Voicemail
Uses technology to optimize voicemails for transcription, supporting a consumer's ability to read the message.
MMS Capabilities
Supports the use of images and video within text outreach to add visual elements to conversations.
Open API
Provides an open API for customization and connection to CRMs, dialers, and analytics tools.
Conversational Close-outs
Uses natural language understanding to recognize and process specific opt-out requests.
Use Cases
Healthcare Member Engagement
Supports proactive outreach for healthcare payers to help increase enrollment, retention, and medication adherence.
Patient Outreach
Helps healthcare providers reach patients to coordinate care, manage appointments, and address payment issues.
Insurance Policyholder Communication
Engages prospective policyholders to convert quotes and sends bill reminders to help reduce churn.
Student Enrollment and Success
Uses automated follow-ups to help drive university enrollments and send course or billing reminders to students.
Financial Services Engagement
Supports customer interactions during acquisition, underwriting, and refinancing offers via text.
Integrations
- Salesforce
- HubSpot
- Cisco
- Avaya
- Genesys
- Five9
- Marketo
- Zapier
FAQ
What is Drips Conversations as a Service (CaaS)?
- Drips CaaS is an AI-powered platform that enables 1:1 two-way conversations at scale using SMS, voicemail, and scheduled calls, designed to drive customers toward a specific action.
Which industries is Drips designed for?
- Drips is designed for regulated industries, including healthcare payers, healthcare providers, insurance, financial services, and higher education.
How does Drips handle compliance and regulations?
- Drips uses a proprietary Rules Engine (DRE) and works with legal firms to manage cadence, channel, and content according to regulations such as the TCPA.
Does Drips integrate with other business tools?
- Yes, it offers an open API and integrations with tools like Salesforce, HubSpot, Marketo, and contact center platforms like Five9 and Genesys.
Source category: Sales
Source subcategory: Sales Enablement
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