AI TOOL PROFILE
Crazy Egg: Website Optimization and Analytics
- Data and Analytics
- Analytics and Reporting
- Small business owners
- E-commerce companies
- Digital agencies
- UX/UI designers
- Growth marketers
Pricing
Plans start at $29/month (billed annually), with higher tiers at $99/month, $249/month, and $599/month. A free plan is available, and paid plans include a 30-day free trial.
At a glance
- Best for
- Small business owners, E-commerce companies, Digital agencies, UX/UI designers, Growth marketers
- Key use cases
- Identifying Landing Page Drop-off, Testing Design Changes, Troubleshooting Conversion Funnels, Analyzing CTA Placement
- Integrations
- Google Tag Manager, Shopify, WordPress, Wix, Squarespace
- Official website
- Visit Crazy Egg official website
How AI is used
Crazy Egg is a behavior analytics tool designed to show how people interact with a website. The platform focuses on visitor behavior by providing visual representations of user activity.
It is designed for users including small business owners, e-commerce operators, and digital agencies. The platform allows teams to see where visitors click and how far they scroll, which may help in making design decisions based on user data.
The toolset includes visual reports, recording features, and testing tools to support user experience refinements. It also provides a set of free tools for basic traffic and conversion tracking.
Buyers should note that pricing is based on tracked pageviews rather than total site traffic and should confirm which plan is necessary based on the number of heatmap reports and recordings required for their specific site volume.
Key Features
Heatmaps and Scrollmaps
Visual reports, including confetti maps, that show where visitors click and how far they scroll down a page.
Session Recordings
Captures of user sessions to help identify friction points or navigation confusion.
A/B Testing
Tools to experiment with different headlines, copy, or designs to see which version performs better.
AI Analysis
AI-supported analysis for interpreting trends within heatmaps and session recordings.
Surveys
On-site surveys with custom question flows and templates to collect visitor feedback.
Popup CTAs
Tools to deploy buttons, popups, or sticky bars to test messaging and track conversion rates.
Error Tracking
Reports that identify technical errors encountered by visitors.
Use Cases
Identifying Landing Page Drop-off
Using scrollmaps to see where visitors stop reading a page to determine which sections may need adjustment.
Testing Design Changes
Using A/B testing to compare two different versions of a homepage or pricing page to see which drives more conversions.
Troubleshooting Conversion Funnels
Using session recordings to find glitches or navigation issues that cause users to leave the checkout process.
Analyzing CTA Placement
Using heatmaps to see if call-to-action buttons are being clicked by the intended audience.
Integrations
- Google Tag Manager
- Shopify
- WordPress
- Wix
- Squarespace
- Magento
- Joomla
- Drupal
- Segment
- Google Analytics 4
FAQ
Does Crazy Egg have a free version?
- Yes, Crazy Egg offers a free plan that includes web analytics, instant heatmaps, conversion analytics, and surveys.
How is Crazy Egg pricing calculated?
- Pricing is based on 'Tracked Pageviews,' which are the number of pageviews tracked specifically in Heatmap Reports or A/B Testing each month.
Can I track multiple websites with one account?
- Yes, all Crazy Egg plans include unlimited website domains and unlimited team member seats at no extra charge.
Is the software easy to install?
- It can be installed by adding a single piece of code to the website head section or through integrations like WordPress and Shopify.
Source category: Data & Analytics
Source subcategory: Analytics & Reporting
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