bmetric: Visitor Interaction and Call Tracking Software
bmetric helps mid-market and enterprise companies coordinate their online and offline contact strategies. It is designed for teams needing to connect website visitor behavior with call center and CRM data.
At a glance
- Category
- Customer Support
- Best for
- Enterprise companies, Mid-market companies, Sales teams, Marketing teams
- Pricing
- Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Lead Capture and Qualification, Marketing Attribution, Contact Option Personalization, Email List Expansion
- Integrations
- CRM systems, CDP systems, Call-Centre systems, Online analytics systems
- Official website
- www.bmetric.com
bmetric is a customer interaction platform designed to personalize how website visitors engage with a company. It combines tools for lead capture and call tracking to help businesses manage the transition from a digital journey to a human conversation.
The software is aimed at larger organizations, particularly in Europe, that operate sales and service departments. It supports the creation of dynamic website elements, such as tailored forms and widgets, that change based on visitor intent.
By linking website interactions with backend systems like CRMs and call centers, bmetric supports a coordinated approach to inbound and outbound calls. This may help businesses understand why customers are calling and how to route them.
Buyers should confirm if the native integration options align with their specific tech stack, as the vendor mentions the ability to create custom integrations for analytics and CRM tools.
Key Features
Supports website contact strategies to provide personalized contact options based on visitor data.
Supports the creation of dynamic interactions, widgets, and embedded elements tailored to visitor needs.
Allows for the creation of tailored form elements to help increase response rates.
Uses AI to support automated voice interactions for inbound and outbound communication.
Provides the ability to test different website interactions to compare performance.
Designed to support customer service and cross-selling and up-selling options.
Use Cases
Using dynamic forms and widgets to capture visitor intent and qualify sales conversations.
Using call tracking to document the effect of digital marketing spend on offline phone sales.
Tailoring the contact methods shown to visitors based on their journey to help deflect service calls or drive sales.
Gathering email permissions through branded interactions tailored to the company's identity.
Best For
Integrations
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
FAQ
bmetric provides a platform that manages how website visitors interact with a business, using tools like call tracking, dynamic forms, and AI voice automation to connect online visits and phone conversations.
The platform is designed for mid-market and enterprise companies, particularly those with sales and service departments and a need for CRM and call center integration.
Yes, it provides native integrations with CRM, CDP, call-center, and online analytics systems, and supports the creation of custom integrations for specific tech-stack requirements.
Source category: Customer Support
Source subcategory: Analytics & Reporting
