Betterlytics | Privacy-First Web Analytics
Betterlytics helps small businesses track website performance without using cookies. It is designed for teams that need to maintain GDPR and CCPA compliance without using consent banners.
At a glance
- Category
- Data & Analytics
- Best for
- Small Businesses, Marketing Agencies, Privacy-conscious website owners, Developers
- Pricing
- Betterlytics offers a free Growth plan for up to 2 sites and 10K events/month. A Professional plan is available for $7/month for up to 50 sites. Enterprise pricing is available for unlimited sites.
- Key use cases
- Privacy-Compliant Traffic Monitoring, Conversion Path Analysis, Frontend Performance Auditing, Marketing Campaign Attribution
- Integrations
- Slack, Discord, Microsoft Teams, Webhooks, Next.js
- Official website
- betterlytics.io
Betterlytics is a web analytics tool designed for those who want to understand their audience while prioritizing visitor privacy. It uses a cookieless approach, which may help businesses avoid the need for cookie consent banners while remaining compliant with GDPR and CCPA regulations.
The software is aimed at small businesses, agencies, and developers. It provides a mix of traffic metrics and observability tools, such as session replay and error tracking, with data hosted on servers within the European Union.
Beyond basic page views, it supports tracking user journeys and conversion funnels to help teams understand how visitors interact with their site. It is available as a managed cloud service or can be self-hosted using its open-source codebase.
Buyers should confirm their data retention needs and the number of sites they intend to track, as these vary between the free and paid tiers.
Key Features
Collects website analytics without using cookies or personal data to support compliance with GDPR and CCPA.
Provides anonymized recordings of user sessions to help identify usability issues.
Captures and groups frontend errors with stack traces and breadcrumbs to help debug site issues.
Tracks website accessibility and monitors SSL certificate status to help prevent expired connections.
Measures page performance metrics including LCP, INP, and CLS.
Includes a Model Context Protocol server that allows AI assistants to query analytics data and funnels.
Use Cases
Tracking unique visitors and page views without requiring cookie consent banners.
Using funnels and user journey tracking to identify where visitors drop off in a workflow.
Monitoring Core Web Vitals and client-side errors to support site stability.
Using UTM tracking to measure the effectiveness of different traffic sources and campaigns.
Best For
Integrations
Pricing
Betterlytics offers a free Growth plan for up to 2 sites and 10K events/month. A Professional plan is available for $7/month for up to 50 sites. Enterprise pricing is available for unlimited sites.
FAQ
No, because Betterlytics does not use cookies or collect personal data, it is designed to be compliant without requiring a consent banner.
The Growth plan is free and supports up to 10,000 events per month for up to 2 sites, with data retention of 1+ year.
Yes, Betterlytics is open source under the AGPL-3.0 license and can be self-hosted using Docker.
Source category: Data & Analytics
Source subcategory: Analytics & Reporting
