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Aqurate Review: eCommerce Personalization Software

Aqurate helps eCommerce store owners support higher average order value and customer retention through targeted product recommendations. It is designed for businesses needing GDPR-compliant data storage within the EU.
  • Ecommerce
  • Marketing Automation
  • Ecommerce Stores
  • European-based online retailers
  • Businesses using Shopify or WooCommerce
  • Stores with large product catalogs requiring automated merchandising

Pricing

Pricing is based on monthly order volume, with a 15% discount for annual subscriptions. A 30-day free trial is available for most plans.

At a glance

Best for
Ecommerce Stores, European-based online retailers, Businesses using Shopify or WooCommerce, Stores with large product catalogs requiring automated merchandising
Key use cases
Personalizing the Visitor Experience, Inventory Management, Email Marketing Personalization, Increasing Order Value
Integrations
Shopify, WooCommerce, MerchantPro, Gomag, Klaviyo
Visit aqurateaqurate software interface screenshot

How AI is used

Aqurate is a personalization platform that uses AI to deliver product recommendations based on a visitor's previous interactions with an online store. It provides a variety of recommendation types and placement options to help stores guide customers toward relevant products.

The tool is designed for eCommerce businesses that want to automate cross-selling and upselling across their website and email campaigns. It includes features for performance tracking and the ability to set rules for which products are displayed.

Buyers should confirm that their specific eCommerce platform is supported or if they have the technical resources to use the available API. Additionally, those with fluctuating order volumes should review how the tiered pricing model adjusts based on monthly order counts.

Key Features

  • AI-Powered Recommendations

    Offers over 10 different recommendation types to support cross-selling and upselling based on customer behavior.

  • Custom Merchandising Rules

    Helps operators prioritize products by margin, brand, category, or stock levels to manage inventory.

  • Multi-Channel Placement

    Supports displaying recommendations on home pages, product detail pages, cart pages, and within email automations.

  • Performance Tracking

    Provides order-level reporting to track revenue, basket sizes, and conversion rates.

  • EU Data Storage

    Stores customer data within the European Union to support GDPR compliance.

Use Cases

  • Personalizing the Visitor Experience

    Generating targeted product suggestions for website visitors based on browsing and purchase history.

  • Inventory Management

    Using merchandising rules to promote slow-moving or seasonal items to help reduce surplus stock.

  • Email Marketing Personalization

    Integrating AI-driven product recommendations into email campaigns to support customer retention.

  • Increasing Order Value

    Placing recommendations on cart and product pages to support higher average order values.

Integrations

  • Shopify
  • WooCommerce
  • MerchantPro
  • Gomag
  • Klaviyo
  • theMarketer
  • Mailchimp
  • ActiveCampaign
  • RESTful API

FAQ

How does Aqurate pricing work?

Pricing is based on the number of monthly orders. If order volume changes for two consecutive months, the subscription may be upgraded or downgraded.

Is there a free trial available?

Yes, Aqurate offers a 30-day free trial with no credit card required, although this is not available for the Enterprise tier.

Where is customer data stored?

All customer data is stored within the European Union to support GDPR compliance.

Which platforms can Aqurate integrate with?

It has native plugins for Shopify, WooCommerce, MerchantPro, and Gomag, and offers a RESTful API for custom platforms.

Source category: Ecommerce

Source subcategory: Marketing Automation

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