AI TOOL PROFILE
Mainstay Review: Student Success Coaching Software
- Education and Training
- Student Success Platform
- Higher education institutions
- College admissions offices
- Student success departments
- Businesses focusing on employee engagement
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Higher education institutions, College admissions offices, Student success departments, Businesses focusing on employee engagement
- Key use cases
- Reducing Summer Melt, Improving Student Retention, Scaling Staff Outreach, Employee Engagement
- Official website
- Visit AdmitHub official website

How AI is used
Mainstay, formerly known as AdmitHub, is an educational technology platform designed to provide success coaching via mobile devices. The tool uses AI-enhanced conversations to deliver personalized guidance, answer common questions, and support institutional outreach efforts.
The software is designed for colleges, universities, and other educational institutions, as well as businesses looking to engage employees. It uses behavioral intelligence and research-backed messaging to help learners stay on track.
Capabilities include automated AI coaching for students and a "Conversation Co-pilot" for staff, which is designed to help employees manage interactions. It operates across several channels, including SMS, web chat, and social media.
Buyers should confirm how the platform's behavioral models align with their specific institutional goals and check if the supported communication channels match where their students or employees are most active.
Key Features
AI Success Coaching
Automated coaching delivered to students' mobile phones to provide personalized guidance.
Conversation Co-pilot
A tool for staff designed to help manage conversations and scale outreach efforts.
Multi-Channel Messaging
Support for engagement via SMS text messaging, live chat, web chat, and social media.
AI Insights Dashboards
Dashboards that provide data on learner needs and engagement patterns.
Sentiment Analysis
Tools to help institutional leaders understand how learners feel about their experience.
Behavioral Intelligence
Messaging informed by mindset science and behavioral economics to drive student action.
Use Cases
Reducing Summer Melt
Using proactive mobile messaging to keep admitted students engaged before the term starts.
Improving Student Retention
Providing ongoing coaching and personalized check-ins to help students persist in their studies.
Scaling Staff Outreach
Using AI-enhanced tools to help a small staff support a larger volume of students weekly.
Employee Engagement
Applying behavioral intelligence to spark conversations and guide employees toward positive results.
FAQ
What does Mainstay do?
- Mainstay provides AI-enhanced success coaching for students and employees via mobile phones, using SMS, chat, and social media to deliver personalized guidance.
Who is the target audience for Mainstay?
- The platform is designed for schools, universities, and other educational institutions, as well as businesses looking to improve employee engagement.
How does the AI help staff members?
- Mainstay includes a 'Conversation Co-pilot' designed to help staff manage their time and increase the number of students they can support.
Source category: Education & Training
Source subcategory: Student Success Platform
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