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Acquia DAM: Digital Asset Management Software

Acquia DAM helps marketing and creative teams within mid-market and enterprise companies organize and distribute brand assets. It is designed for organizations that need to maintain brand consistency across global channels.

At a glance

Category
Marketing
Best for
Enterprise companies, Mid-market companies, Marketing teams, Creative teams
Pricing
Pricing is customized based on organization size, user count, and storage needs. A free trial is available.
Key use cases
Centralized Brand Management, Asset Activation, External Asset Sharing
Integrations
Adobe Creative Cloud, Drupal, Shopify, Salesforce, Workfront
Screenshot of Acquia DAM website

Acquia DAM is a digital asset management (DAM) platform that centralizes images, videos, and documents into a single library. It is designed for mid-market and enterprise-level organizations that manage high volumes of creative content and require a structured way to store and activate assets.

The software supports creative and marketing teams by providing tools for asset organization, template creation, and workflows. It includes AI capabilities to assist with metadata tagging and asset search, which may reduce manual data entry.

Buyers should consider that this tool is positioned for larger organizations, with security compliance including HIPAA and SOC 2 Type II. Because pricing is customized, potential users should confirm current pricing on the vendor website based on their specific storage and user requirements.

Key Features

Asset Library

A centralized location to organize, find, and use digital assets across a business.

AI Auto-Tagging

Uses AI to generate tags, descriptions, transcriptions, and color detection to make assets more searchable.

Branded Portals

Allows organizations to share brand assets and guidelines with external teams.

Flexible Workflows

Supports the creation, approval, and release process for digital assets.

Video Creator

Tools to templatize, edit, and translate video content.

Insights Analytics

Provides data to track how, when, and by whom assets are being used.

Content Publishing

Supports embedding web-optimized assets across sites with tracking capabilities.

Use Cases

Centralized Brand Management

Organizing and accessing brand assets across organizational channels from a single source.

Asset Activation

Linking digital content to specific campaigns, personas, and channels to support distribution.

External Asset Sharing

Using branded portals to provide external partners and teams with access to approved guidelines and assets.

Best For

Enterprise companiesMid-market companiesMarketing teamsCreative teams

Integrations

Adobe Creative CloudDrupalShopifySalesforceWorkfrontREST API

Pricing

Pricing is customized based on organization size, user count, and storage needs. A free trial is available.

FAQ

What is Acquia DAM used for?

It is used to store, organize, and distribute a brand's digital files—such as images and videos—from a centralized library to ensure consistency across channels.

How does Acquia DAM use AI?

The platform uses AI to auto-generate tags, descriptions, and transcriptions, and it includes AI-powered search and duplicate detection.

How much does Acquia DAM cost?

Pricing is customized based on organization size, storage requirements, and feature needs. Buyers should request a quote from the vendor.

Who is Acquia DAM best for?

It is designed for mid-market and enterprise companies with complex brand management needs and large volumes of assets.

Source category: Marketing

Source subcategory: Asset Management

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