AI TOOL PROFILE
Zapla Review: AI-Powered CRM and Business Automation
- Sales
- CRM
- Small businesses in Australia and Singapore
- Mid-market companies
- Teams looking for flat-rate CRM pricing
- Service-based businesses requiring appointment bookings
Pricing
Pricing starts at $109/month AUD for the Launch plan. Annual billing provides a 17% discount, and a 14-day free trial is available.
At a glance
- Best for
- Small businesses in Australia and Singapore, Mid-market companies, Teams looking for flat-rate CRM pricing, Service-based businesses requiring appointment bookings
- Key use cases
- Lead Nurturing, Appointment Scheduling, Digital Invoicing, Content Planning
- Integrations
- Xero, Stripe AU, Google Business, Meta, Google
- Official website
- Visit zapla official website

How AI is used
Zapla is a business platform that combines CRM functionality with marketing tools and AI automation. It is designed for businesses operating in Australia and Singapore, offering local currency billing and ACMA-compliant SMS routing.
The software is intended for small to mid-market companies that manage lead pipelines, automate customer follow-ups, and handle invoicing within a single platform. It includes tools for reputation management and social media planning.
Buyers should note that AI features are managed on a pay-as-you-go basis and different plans have varying limits on contacts and messaging credits. Buyers should confirm if the contact limits of the Launch or Growth plans align with their database size.
Key Features
Pipeline Management
A drag-and-drop board for tracking leads and deals through custom sales stages.
AI Receptionist and Agents
AI-powered tools designed to handle inbound calls, book appointments, and follow up with leads.
Omnichannel Marketing
Tools for sending email campaigns and two-way SMS messages from a single contact database.
Reputation Management
Automated review requests and AI-generated responses to monitor online presence.
NFC Tap-to-Pay
Supports taking card payments via a mobile phone without requiring external POS hardware.
Document Signing
Capability to create, send, and store signed contracts and proposals.
Unlimited User Access
Paid plans support unlimited team member logins without additional per-seat fees.
Use Cases
Lead Nurturing
Using IF/THEN logic and AI agents to automatically follow up with new enquiries via SMS and email.
Appointment Scheduling
Allowing clients to book times online with automated reminders to help reduce no-shows.
Digital Invoicing
Generating quotes and invoices with payment links and automated reminders for overdue payments.
Content Planning
Using the social media planner and AI content tools to schedule posts across platforms.
Integrations
- Xero
- Stripe AU
- Google Business
- Meta
- Zapier
- PayPal
- Square
FAQ
Does Zapla charge per user?
- No, all paid plans include unlimited users, allowing you to add your entire team without additional per-seat fees.
Is Zapla suitable for Australian businesses?
- Yes, it is designed for AU and SG businesses with local currency pricing and ACMA-compliant SMS routing.
How does the AI pricing work?
- AI features are provided on a pay-as-you-go basis. Higher-tier plans (Growth and Scale) offer discounts on these AI rates.
Source category: Sales
Source subcategory: CRM
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