Yieldmo: Digital Advertising Platform
Yieldmo helps advertisers and publishers manage ad creative and inventory. It is designed for marketing agencies and companies that require predictive creative optimization and access to a premium ad exchange.
At a glance
- Category
- Marketing
- Best for
- Marketing Agencies, Enterprise Companies, Mid-Market Companies, Digital Publishers
- Pricing
- Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Creative Optimization, Publisher Monetization, Privacy-Safe Targeting, Ad Engagement Support
- Official website
- www.yieldmo.com
Yieldmo is an advertising technology platform that combines creative design with data-driven media. It uses a creative intelligence platform called YMax to match ad impressions with target audiences and select creative formats in real time.
The platform is designed for brands, marketing agencies, and publishers. For advertisers, it supports the delivery of interactive and custom ad formats across display, video, and CTV. For publishers, the tool is designed to help maximize monetization through unique demand and inventory insights.
Buyers should note that the platform uses proprietary machine learning and attention signals to support viewability and engagement. Given the nature of ad tech integrations and data analysis, it is suited for users with experience in digital marketing.
Key Features
Uses AI to select a creative format for individual impression opportunities.
Offers over 20 unique ad formats, including the 'Own Your Moment' and 'Pagemax' experiences.
Provides access to a premium exchange to curate inventory in real time based on viewability and engagement signals.
Analyzes user interaction data, such as device tilt and scrolling behavior, to identify ad exposure.
Supports the deployment of video assets across premium publishers and apps on major platforms.
Uses a taxonomy of keywords and topics to place ads in relevant contexts without relying on cookies.
Use Cases
Selecting ad creative formats to help meet campaign KPIs.
Using unique demand and publisher-specific models to help increase revenue from ad inventory.
Reaching target audiences using contextual curation and predictive companion audiences without third-party cookies.
Supporting viewability and completion rates through AI decisioning in real time.
Best For
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
FAQ
Yieldmo is an advertising platform that uses AI to predict and select ad formats for specific impressions, helping brands and publishers support engagement and monetization.
It is designed for marketing agencies, enterprise and mid-market companies, and publishers seeking to monetize their inventory.
Yes, Yieldmo provides cookieless and ID-independent capabilities through contextual targeting and proprietary attention signals.
YMax uses machine learning and data from Yieldmo's exchange to curate inventory and generate predictive creative to help reach campaign KPIs.
Source category: Marketing
Source subcategory: Marketing Automation
