Velti: AI-Powered Mobile Marketing and Gamification
Velti helps marketing teams at mobile operators manage customer journeys. It is designed for those needing automated customer value management (CVM) and interactive engagement tools.
At a glance
- Category
- Marketing
- Best for
- Mid-market companies, Enterprise companies, Mobile network operators, Marketing teams
- Pricing
- Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
- Key use cases
- Customer Retention, Gamified Engagement, Permission-Based Marketing, Customer Journey Mapping
- Official website
- velti.com
Velti is a mobile marketing and gaming platform designed for mobile operators. It uses artificial intelligence and data science to support customer retention and brand awareness through automated campaigns.
The software is intended for marketing teams in mid-market and enterprise-level companies. It focuses on managing the customer journey, from permission-based marketing to loyalty through gamification.
Buyers can use the platform to deploy interactive games such as DUEL, Treasure Island, Hidden Image, and Brainiac as part of loyalty programs, or use CVM automation to manage customer value. The tool is ISO 27001 certified, which may be a consideration for organizations with specific security requirements.
Prospective users should confirm how the AI-powered CRM solutions work with their existing customer data systems, as the evidence focuses on marketing execution.
Key Features
Uses data science and artificial intelligence to support CRM and marketing campaigns.
Includes interactive games such as DUEL, Treasure Island, Hidden Image, and Brainiac to engage users.
Supports automated customer value management for retention and journey mapping.
Supports the automation of permission-based marketing campaigns.
Provides a certified framework for information security management.
Use Cases
Deploying AI-driven campaigns designed to keep mobile subscribers active.
Implementing interactive gaming elements to support loyalty programs.
Managing automated campaigns to gain and maintain user permissions.
Using automation to guide customers through specific marketing stages.
Best For
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
FAQ
Velti provides AI-powered mobile marketing and gaming solutions, focusing on customer retention, CVM automation, and gamified loyalty programs for mobile operators.
It is designed for marketing teams within mid-market and enterprise-level mobile operators.
Yes, Velti is ISO 27001 certified.
Velti offers several interactive games, including DUEL, Treasure Island, Hidden Image, and Brainiac, to support user loyalty.
Source category: Marketing
Source subcategory: Marketing Automation
