AI TOOL PROFILE
Velti: AI-Powered Mobile Marketing and Gamification
- Marketing
- Marketing Automation
- Mid-market companies
- Enterprise companies
- Mobile network operators
- Marketing teams
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Mid-market companies, Enterprise companies, Mobile network operators, Marketing teams
- Key use cases
- Customer Retention, Gamified Engagement, Permission-Based Marketing, Customer Journey Mapping
- Official website
- Visit velti official website

How AI is used
Velti is a mobile marketing and gaming platform designed for mobile operators. It uses artificial intelligence and data science to support customer retention and brand awareness through automated campaigns.
The software is intended for marketing teams in mid-market and enterprise-level companies. It focuses on managing the customer journey, from permission-based marketing to loyalty through gamification.
Buyers can use the platform to deploy interactive games such as DUEL, Treasure Island, Hidden Image, and Brainiac as part of loyalty programs, or use CVM automation to manage customer value. The tool is ISO 27001 certified, which may be a consideration for organizations with specific security requirements.
Prospective users should confirm how the AI-powered CRM solutions work with their existing customer data systems, as the evidence focuses on marketing execution.
Key Features
AI-Powered Mobile Marketing
Uses data science and artificial intelligence to support CRM and marketing campaigns.
Gamified Loyalty Programs
Includes interactive games such as DUEL, Treasure Island, Hidden Image, and Brainiac to engage users.
CVM Automation
Supports automated customer value management for retention and journey mapping.
Permission Campaigns
Supports the automation of permission-based marketing campaigns.
ISO 27001 Certification
Provides a certified framework for information security management.
Use Cases
Customer Retention
Deploying AI-driven campaigns designed to keep mobile subscribers active.
Gamified Engagement
Implementing interactive gaming elements to support loyalty programs.
Permission-Based Marketing
Managing automated campaigns to gain and maintain user permissions.
Customer Journey Mapping
Using automation to guide customers through specific marketing stages.
FAQ
What does Velti do?
- Velti provides AI-powered mobile marketing and gaming solutions, focusing on customer retention, CVM automation, and gamified loyalty programs for mobile operators.
Who is Velti designed for?
- It is designed for marketing teams within mid-market and enterprise-level mobile operators.
Does Velti have any security certifications?
- Yes, Velti is ISO 27001 certified.
What kind of gamification does Velti offer?
- Velti offers several interactive games, including DUEL, Treasure Island, Hidden Image, and Brainiac, to support user loyalty.
Source category: Marketing
Source subcategory: Marketing Automation
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