AI TOOL PROFILE
Upfluence Software Review: Influencer and Affiliate Marketing Platform
- Marketing
- Marketing Automation
- Ecommerce Stores
- Marketing Agencies
- Direct-to-consumer brands
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website; however, a minimum contract duration of 12 months is required.
At a glance
- Best for
- Ecommerce Stores, Marketing Agencies, Direct-to-consumer brands
- Key use cases
- Driving E-commerce Sales, Running Affiliate Programs, Agency Client Management, Amazon Store Growth
- Integrations
- Amazon, Shopify, WooCommerce, Magento, BigCommerce
- Official website
- Visit upfluence software official website
How AI is used
Upfluence is a marketing platform designed to help businesses find and collaborate with social media influencers and affiliates. It includes a creator marketplace with over 12 million profiles and uses an AI assistant called Jaice to support campaign creation and outreach.
The tool is built for e-commerce stores and marketing agencies that need to scale creator programs. It supports the workflow from initial discovery and vetting to payment processing and sales tracking.
Beyond discovery, the software handles operational tasks such as generating unique promo codes and managing product gifting. It also provides tracking tools to measure how specific creators impact revenue, particularly for those selling on Amazon.
Buyers should confirm the contract terms, as the platform typically requires a minimum 12-month commitment, which may not suit businesses seeking month-to-month flexibility.
Key Features
Creator Marketplace
A database of over 12 million creators that allows brands to search for influencers based on audience demographics and performance.
Jaice AI Campaign Co-Pilot
An AI tool designed to support campaign creation and creator outreach via an AI Mailing Assistant.
Campaign Management
A centralized workflow tool to track hired creators, content drafts, and issued payments.
Promo Code Generation
Supports the creation of unique promotion codes compatible with various e-commerce platforms.
Amazon Attribution Integration
Supports tracking sales and directing traffic from influencers to Amazon listings.
Payment Processing
Supports influencer payments in multiple currencies via Stripe or PayPal.
ROI Calculation
Provides dashboards to aggregate revenue, AOV, and individual creator performance metrics.
Use Cases
Driving E-commerce Sales
Identifying creators who align with a brand's target audience to promote products and track resulting conversions.
Running Affiliate Programs
Setting up performance-based incentives and managing unique promo codes for creator partners.
Agency Client Management
Managing multiple influencer campaigns for different clients within a single tool.
Amazon Store Growth
Using Amazon Attribution to drive traffic to listings and support organic visibility.
Integrations
- Amazon
- Shopify
- WooCommerce
- Magento
- BigCommerce
- Stripe
- Zapier
- Hootsuite
- Klaviyo
- Gmail
- Outlook
FAQ
What is the minimum contract for Upfluence?
- Upfluence requires a minimum contract duration of 12 months to support onboarding and training during setup.
Which social networks does Upfluence support?
- The platform provides access to influencers on Instagram, TikTok, YouTube, Twitch, Twitter/X, and Pinterest.
Does Upfluence offer any free tools?
- Yes, Upfluence provides free social audit tools, including fake follower checkers and engagement tools for various social platforms, as well as a Chrome extension.
Source category: Marketing
Source subcategory: Marketing Automation
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