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Tray.io: AI Orchestration and Workflow Automation

Tray.io is designed for business technologists and IT teams to automate workflows and deploy AI agents. It may be useful for organizations requiring connections between multiple SaaS applications and enterprise compliance standards.

At a glance

Category
Operations
Best for
Business technologists, IT and operations teams, Development teams, Mid-market companies, Enterprise companies
Pricing
Tray.io uses a usage-based pricing model where customers pay for tasks. Plans include Pro, Team, and Enterprise, while the Merlin Agent Builder is purchased separately.
Key use cases
IT Service Management (ITSM), HR and People Operations, Customer Support Automation, Knowledge Base Management, RevOps and Finance
Integrations
Salesforce, Workday, ServiceNow, Slack, NetSuite
Official website
tray.ai/
Screenshot of Tray.io website

Tray.io is an AI orchestration platform designed to connect business applications through automation and AI agents. It supports the creation of workflows that trigger actions across various systems, moving from data syncing to process orchestration.

The platform is built for business technologists, development teams, and IT operations, providing a low-code environment to design agents that use company data. These agents can be deployed to interfaces such as Slack or web APIs.

Users may apply the tool to automate tasks in HR, IT, and customer support. As an enterprise-oriented tool, it includes governance and security controls designed for regulated environments.

Buyers should confirm if the usage-based pricing model and technical requirements align with their specific organizational needs.

Key Features

Merlin Agent Builder

A no-code tool for designing, testing, and launching AI agents that can be deployed to Slack, web apps, or APIs.

Pre-built Connectors

A library of 700+ connectors for applications such as Salesforce, Workday, ServiceNow, and Slack.

LLM Integration

Supports connections to large language models, including OpenAI, Amazon Bedrock, Claude, and Gemini.

Enterprise Core

Supports governance, role-based access control, and security monitoring for deployments.

Intelligent Document Processing

Designed to extract data from PDFs, images, and files using natural language queries.

Merlin Guardian

A security layer using tokenization and redaction to protect sensitive data within AI workflows.

Use Cases

IT Service Management (ITSM)

Automating the resolution of common IT requests and deflecting tickets through AI agents.

HR and People Operations

Supporting hiring workflows and automating PTO or policy checks via Workday and BambooHR.

Customer Support Automation

Triage and escalation of customer issues through integrations with support systems.

Knowledge Base Management

Routing information from internal documents into AI agents and workflows.

RevOps and Finance

Supporting lead-to-cash automation by connecting tools like Salesforce and NetSuite.

Best For

Business technologistsIT and operations teamsDevelopment teamsMid-market companiesEnterprise companies

Integrations

SalesforceWorkdayServiceNowSlackNetSuiteBambooHROpenAIAmazon BedrockSnowflakeGoogle Drive

Pricing

Tray.io uses a usage-based pricing model where customers pay for tasks. Plans include Pro, Team, and Enterprise, while the Merlin Agent Builder is purchased separately.

FAQ

Who is Tray.io designed for?

It is designed for business technologists, development teams, IT departments, and enterprise teams who need to orchestrate AI and automation across multiple applications.

How does Tray.io handle pricing?

Tray.io uses a usage-based model where users pay for tasks (workflow steps). There are Pro, Team, and Enterprise plans, and the Merlin Agent Builder is purchased separately.

Is Tray.io compliant with healthcare and privacy laws?

The platform is designed to meet HIPAA, GDPR, and CCPA standards, and it undergoes SOC 1 and SOC 2 Type 2 audits.

Source category: Operations

Source subcategory: Workflow Automation

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