Thanks.io: Direct Mail Automation Software
Thanks.io helps business owners and marketing agencies automate physical mail outreach. It is designed for teams looking to supplement digital campaigns with personalized, handwritten mail.
At a glance
- Category
- Marketing
- Best for
- Small business owners, Marketing agencies, E-commerce store managers, B2B sales teams
- Pricing
- Plans include a Free tier ($0/month) at standard rates, a Business tier at $49/month, and a Professional tier at $199/month. Per-piece rates vary by plan, with postcards starting from $0.54 for high-volume users on specific tiers.
- Key use cases
- Post-Purchase Engagement, Lead Follow-Up, Cart Abandonment Recovery, Customer Loyalty Programs, Website Visitor Retargeting
- Integrations
- HubSpot, Salesforce, ActiveCampaign, Pipedrive, Shopify
- Official website
- thanks.io
Thanks.io is a platform designed to automate the sending of physical mail, including postcards, letters, and notecards. Using a proprietary handwriting engine, the tool creates mail that appears personally written, which may help businesses stand out from digital-only communication.
The software is built for small to mid-market companies and marketing agencies that want to integrate direct mail into their existing marketing workflows. It supports various formats, from standard postcards to branded gift cards and professional letters.
Users can automate their mailings through native integrations or a REST API, enabling triggers based on customer behavior, such as purchase history or website visits. The platform also includes data services to help identify physical addresses from emails or IP addresses.
Buyers should confirm which subscription tier they need, as the free plan uses standard per-piece rates while paid tiers provide discounts on the cost of each mail piece.
Key Features
Generates handwritten text for postcards and letters, including a realism mode with authentic crossouts.
Includes unique QR codes on mail pieces to track recipient interactions and provides notifications on QR scans.
Supports ChatGPT prompts to generate personalized content based on recipient details and purchase history.
Supports scheduled workflows for recurring events like birthdays, holidays, or customer milestones.
Offers tools to convert email addresses to physical mailing addresses or perform IP-to-address lookups.
Allows businesses to send branded gift cards from various providers to recipients.
Use Cases
Sending automated thank you postcards or review requests after a customer completes a purchase.
Using handwritten notes to re-engage leads who have not responded to email campaigns.
Triggering a physical postcard to customers who leave items in an online shopping cart.
Automating birthday and anniversary greetings or sending appreciation cards to VIP customers.
Matching visitor IP addresses to physical locations to send mail to anonymous site visitors.
Best For
Integrations
Pricing
Plans include a Free tier ($0/month) at standard rates, a Business tier at $49/month, and a Professional tier at $199/month. Per-piece rates vary by plan, with postcards starting from $0.54 for high-volume users on specific tiers.
FAQ
No, there are no minimum send requirements, allowing users to send a single piece or thousands.
Yes, listed prices for mail pieces include handwriting, postage, and delivery.
The platform uses ChatGPT prompts to generate dynamic content, such as mentioning a specific product a customer bought, which is then merged into the mail piece.
The Free plan has no monthly fee but charges standard rates per piece, while the Business plan ($49/month) provides discounted per-piece rates.
Source category: Marketing
Source subcategory: Marketing Automation
