AI TOOL PROFILE

SellerSonar: Amazon Listing & Competitor Tracking

SellerSonar helps Amazon sellers and agencies monitor their digital shelf and competitor activity. It is designed to help brands detect listing hijacks or price fluctuations across multiple marketplaces.

Pricing

Annual plans start at $19.98 per month for the Pro tier, with Premium at $39.98 and Business at $74.98. A 14-day free trial is available.

At a glance

Best for
Amazon FBA sellers, Amazon FBM sellers, Private label brands, Ecommerce agencies, Amazon vendors
Key use cases
Competitor Price Monitoring, Listing Protection, SEO Visibility Tracking, Reputation Management
Integrations
Slack, Zapier, Make, n8n
Visit sellersonarsellersonar software interface screenshot

How AI is used

SellerSonar is a retail intelligence platform for Amazon sellers, including those using FBA, FBM, and private label models. The tool supports continuous monitoring of product listings, including price changes, Buy Box ownership, keyword rankings, and customer reviews.

Key Features

  • Buy Box Tracking

    Monitors Buy Box ownership percentage and sends alerts when the Buy Box is won or lost.

  • Keyword and Ranking Tracking

    Tracks organic and sponsored ranks for chosen keywords with historical data charts.

  • SharkGuard

    Designed to detect unauthorized sellers who may be hijacking ASINs in marketplaces where the owner does not sell.

  • Review Monitoring

    Detects new positive or critical reviews and alerts users when critical reviews are upvoted.

  • Listing Quality Score (LQS)

    A tool that audits images, titles, and descriptions to highlight optimization gaps.

  • Share of Voice

    Visualizes how often a brand's products appear in search results compared to competitors.

Use Cases

  • Competitor Price Monitoring

    Tracking competitor pricing tactics and receiving alerts on price drops to help adjust pricing strategies.

  • Listing Protection

    Using automated alerts to detect content updates or unauthorized seller appearances on a product page.

  • SEO Visibility Tracking

    Monitoring keyword positions and share of voice to assess brand visibility on the Amazon digital shelf.

  • Reputation Management

    Tracking new reviews and sentiment to identify customer issues.

Integrations

  • Slack
  • Zapier
  • Make
  • n8n

FAQ

Does SellerSonar require access to my Amazon Seller Central account?

No, the platform does not require a Seller Central account to monitor listings and competitors.

Which Amazon marketplaces does SellerSonar support?

All SellerSonar plans support 23 different Amazon marketplaces.

What is the difference between the Pro and Premium plans regarding alerts?

The Pro plan provides basic alerts and excludes Review and Buy Box Lost/Won notifications, while the Premium plan includes all alert types.

Source category: Ecommerce

Source subcategory: Analytics & Reporting

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