

Sales Magic is a training platform designed for sales teams to refine their communication skills using AI. The software provides an environment where reps can engage in role-play simulations with customizable buyer personas that mimic target customer behavior.
For sales managers, the tool includes a coaching dashboard that surfaces performance metrics and provides AI-generated talking points for one-on-one meetings. This is designed to help managers identify coaching opportunities based on call data and practice sessions.
Beyond role-play, the platform supports live call scoring and analysis, measuring factors like talk-time ratio and pacing. It supports various sales functions, from initial onboarding to deal coaching for seasoned professionals.
Buyers should note that the platform operates on a credit system, where one credit equals one minute of conversation. Depending on the plan chosen, features such as audio recording and webhook integrations may be limited.
Provides a risk-free environment to practice pitches and handle objections with adaptive AI personas.
Allows users to create personas based on industry, decision-making style, and target customer profiles.
Analyzes conversations to provide objective scoring and feedback on pacing and methodology.
Surfaces performance insights and AI-generated talking points for manager-rep one-on-ones.
Supports the design and assignment of custom training programs aligned with business needs.
Tracks data such as talk time ratio, sentence length, and clarity index.
Using AI simulations to support the ramp-up of new reps and test readiness before they handle live leads.
Practicing specific deal scenarios and refining messaging before meetings.
Regularly practicing objection handling and refining pitches through adaptive AI.
Evaluating candidates' selling skills through simulated sales conversations and AI scorecards.
Analyzing live call data to identify gaps and risks in current sales opportunities.
Paid plans range from an On-Demand tier at $19.98/month (30 credits) up to an Enterprise tier at $1,498/month. A free call experience is available for first-time users.
It uses a monthly subscription with a credit system where one credit equals one minute of conversation. Plans range from $19.98 for On-Demand to $1,498 for Enterprise.
Yes, users can create customized AI personas based on actual prospects and target markets, adjusting parameters to mirror real-world scenarios.
Sales Magic offers a free call experience for first-time users to test the platform's capabilities.
The Professional and Enterprise plans support webhook integration to automate data flow to external systems.
Source category: Sales
Source subcategory: AI Assistant
Sales Magic is an AI sales coaching platform for sales teams that supports role-play simulations and live call analytics. It helps users practice with AI buyer personas and provides managers with data-driven coaching insights. Buyers should consider the credit-based consumption model and feature differences between tiers.