REI BlackBook: Real Estate Investor CRM and Marketing
REI BlackBook helps real estate investors manage their lead-to-close workflow. It is designed for wholesalers, rehabbers, and landlords who require integrated marketing and deal tracking.
At a glance
- Category
- Real Estate
- Best for
- Real estate wholesalers, Property rehabbers, Real estate landlords, Small real estate investing teams
- Pricing
- Monthly plans are available at $97 (Basic), $197 (Growth), and $297 (Professional). Annual billing provides approximately two months free.
- Key use cases
- Lead Generation and Capture, Automated Lead Nurturing, Deal Analysis and Estimation, Property Disposition, Team Coordination
- Official website
- reiblackbook.com
REI BlackBook is a CRM and marketing software for real estate investors. It combines business functions—such as website hosting, phone systems, and lead tracking—into a single platform to reduce the use of multiple disjointed tools.
The software is designed for investors, including wholesalers, rehabbers, and landlords, who need to capture leads and manage properties through a sales pipeline. It supports identifying opportunities, analyzing deal numbers, and marketing properties to buyers or tenants.
Users can use automated workflows to maintain contact with leads via email and text, and the platform includes tools for creating rehab estimates and accessing property comparables. Buyers should confirm which plan fits their team size, as user accounts and contact limits vary between the Basic, Growth, and Professional tiers.
Key Features
Mobile-responsive website templates with a visual page builder and SEO tools to help attract motivated sellers.
A centralized database for buyers, sellers, and realtors with custom fields, tagging, and activity feeds.
Integrated call tracking, 2-way text messaging, and ringless voicemail with call recording capabilities.
Automated follow-up workflows and multi-channel nurture campaigns for engaging non-responsive leads.
A deal management system to track properties from lead to close, including document storage and project templates.
Calculators for analyzing flips, lease options, and buy-and-hold strategies, along with itemized rehab estimators.
Tools to create individual micro-websites for properties, generate print flyers, and syndicate listings to real estate portals.
Use Cases
Using website templates and custom web forms to capture information from motivated sellers.
Setting up automated email and SMS follow-up sequences to maintain engagement with potential deals.
Running numbers on properties and creating itemized rehab reports for contractors or investors.
Marketing available inventory to a buyers list through text broadcasts and dedicated property sites.
Assigning tasks and managing permission levels for team members to track progress on active deals.
Best For
Pricing
Monthly plans are available at $97 (Basic), $197 (Growth), and $297 (Professional). Annual billing provides approximately two months free.
FAQ
It is designed for real estate investors, specifically wholesalers, rehabbers, and landlords.
Plans are $97/month for Basic, $197/month for Growth, and $297/month for Professional, with discounts available for annual billing.
Yes, the platform provides a 14-day free trial with no long-term contract commitments.
Calls and texts are charged based on a credit system; for example, Basic plan users pay per-minute and per-text rates.
Source category: Real Estate
Source subcategory: CRM
