AI TOOL PROFILE
OtherLevels - AI Personalized Video Experiences
- Marketing
- Video and Animation
- Sportsbook Operators
- iGaming Companies
- Lottery Operators
- Fan Engagement Platforms
Pricing
Pricing was not clearly available from the provided evidence. Buyers should confirm current pricing on the vendor website.
At a glance
- Best for
- Sportsbook Operators, iGaming Companies, Lottery Operators, Fan Engagement Platforms
- Key use cases
- Multi-Channel Activation, Sports Engagement, iGaming and Lottery Promotions, Text-to-Video Conversion
- Integrations
- OpenBet, Kambi, BetMakers, Salesforce Marketing Cloud, Optimove
- Official website
- Visit otherlevels official website
How AI is used
OtherLevels is an AI-powered customer experience platform designed to convert traditional text-based marketing into personalized video and rich media. By using Generative AI and Machine Learning, it supports the creation of one-to-one video experiences that can be delivered across various touchpoints.
The tool is built for operators in the sports betting, iGaming, and fan engagement industries. It helps these businesses create content that incorporates data, such as live match scores, player stats, and odds, to make communications more contextually relevant to the user.
Buyers should note that the platform is designed to work alongside existing infrastructure. It includes connectors for various CRMs and sportsbooks, meaning it is intended to augment current marketing stacks.
Before choosing this tool, buyers should confirm if their specific sportsbook or CRM is among the pre-integrated partners to ensure the intended level of data flow.
Key Features
Media Builder
Uses Generative AI to transform text-based content into personalized video and rich media experiences.
Content Builder
Creates contextual calls-to-action (CTAs) using live sportsbook odds, match data, and personalized recommendations.
Intelligent Messaging
A multi-channel orchestration tool that supports customer journey mapping, segmentation, and campaign optimization.
DataX
A CDP for sports and iGaming that processes transactional data to generate real-time audiences and recommendations.
Use Cases
Multi-Channel Activation
Delivering personalized video content across acquisition, affiliate, CRM, and in-session channels.
Sports Engagement
Creating personalized content that uses live match data, scores, and odds to engage users.
iGaming and Lottery Promotions
Integrating bonus and jackpot feeds to create personalized rich media for gaming users.
Text-to-Video Conversion
Transforming existing text-based marketing assets into a video format.
Integrations
- OpenBet
- Kambi
- BetMakers
- Salesforce Marketing Cloud
- Optimove
- Braze
- Airship
- Sportradar
- Genius Sports
- Stats Perform
- Light and Wonder
FAQ
What does OtherLevels do?
- OtherLevels uses Generative AI and Machine Learning to turn text-based marketing content into personalized, one-to-one video and rich media experiences.
Who is this software designed for?
- It is designed for operators in sports betting, iGaming, lotteries, and fan engagement.
Does it replace an existing CRM?
- No, it is designed to work alongside existing CRMs and outbound channels using pre-built connectors.
Source category: Marketing
Source subcategory: Video & Animation
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