AI TOOL PROFILE

90 Seconds: Global Video Production Platform

90 Seconds helps marketing and procurement teams produce professional video content across multiple countries. It is designed for organizations that need to scale video production while managing budget control and brand consistency.

Pricing

Pricing is fixed per productized solution. Examples include Event Films starting at $7,000, Executive Testimonials at $8,000, and Brand Stories at $10,000.

At a glance

Best for
Enterprise Marketing Teams, Global Procurement Managers, CMOs, Mid-Market Companies
Key use cases
B2B Customer Story Videos, Global Brand Storytelling, Event Coverage, Localized Content Scaling, Vendor Consolidation
Visit 90 seconds90 seconds software interface screenshot

How AI is used

90 Seconds is a cloud-based platform designed to manage the end-to-end process of video production. It connects businesses with a network of over 14,000 vetted creators across 100+ countries, which may help companies capture real-world footage without flying in internal crews.

The service is organized into four components: strategy and planning (90 Plan), real-world production (90 Shoot), post-production (90 Edit), and AI-assisted services. This hybrid approach uses human creators for on-location shoots and AI tools to support editing and localization.

For larger organizations, the platform includes operational tools such as digital wallets for budget allocation and a 'Productize' feature to standardize recurring video needs. This may help procurement teams reduce the complexity of managing multiple global vendors.

Buyers should confirm whether their needs fit the platform's productized model or if they require customized projects, which are handled through a different process with the platform's producers.

Key Features

  • Global Creator Network

    Access to over 14,000 vetted videographers, directors, and editors across 1,500+ cities.

  • AI-Assisted Creation

    Tools for text-to-video generation, voice-overs in 40+ languages, and automated subtitles.

  • Productized Video Solutions

    A catalog of standardized video products with fixed scopes and transparent pricing.

  • Budget Wallets

    Digital wallets that allow managers to pre-allocate budgets for different regions or campaigns.

  • Automated Versioning

    Tools that generate multiple cuts, formats, and aspect ratios from a single edit.

  • 4K Upscaling

    AI-powered enhancement to increase the resolution of footage up to 4K.

Use Cases

  • B2B Customer Story Videos

    Capturing on-camera testimonials from customers in various global locations.

  • Global Brand Storytelling

    Creating brand films using local crews in multiple countries.

  • Event Coverage

    Capturing highlights from corporate or industry events.

  • Localized Content Scaling

    Using AI voice-overs and subtitles to adapt videos for multiple languages.

  • Vendor Consolidation

    Centralizing global video production vendors into one platform for procurement management.

FAQ

How does 90 Seconds pricing work?

They use fixed and transparent pricing for productized video solutions. For example, an event film is listed at $7,000 and a brand story at $10,000.

Can I use the platform for custom video projects?

Yes. If the pre-packaged products are not a fit, you can create a custom project and a Producer will help tailor the services to your requirements.

Which AI features are available in 90 Seconds?

The platform offers text-to-video generation, voice-overs in 40+ languages, auto-generated subtitles, AI-composed music, and 4K upscaling.

Source category: Marketing

Source subcategory: Video & Animation

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