
Nova Crm: AI-Powered Real Estate CRM
Nova Crm supports real estate professionals in managing client pipelines and automating outreach. It is designed for teams and agents who may wish to use AI calling and automated marketing for lead nurturing.
At a glance
- Category
- Browse Real Estate tools
- Best for
- Solo real estate agents, Real estate teams, Real estate brokerages
- Pricing
- Pricing is organized into three tiers: Launch Plan, Growth Plan, and Summit Plan. A 14-day free trial is available.
- Key use cases
- Lead Nurturing for Buyers and Sellers, Automated Lead Qualification, Brokerage Oversight, Consistent Social Presence
- Integrations
- Facebook, Instagram, Zoom, Gmail, Google Calendar
- Official website
- Visit Nova Crm official website

Nova Crm is a CRM built for the real estate industry, catering to solo agents, teams, and brokerages. It is designed to help with lead qualification and client engagement by integrating AI tools into the daily workflow.
The platform supports core business needs, including lead generation via customizable IDX websites, multi-channel communication through email and text, and pipeline management with deal tracking. The system includes AVON AI, which is designed to handle outbound calls and chatbot interactions to qualify prospects.
Buyers should confirm that available features vary by plan; for example, AI calling and dedicated onboarding are listed under the Summit Plan. The software provides a central dashboard for team performance and lead distribution.
Key Features
AVON AI Assistant
An AI tool designed for outbound calling, chatbot interactions, and appointment scheduling.
Customizable IDX Websites
Websites that sync with live MLS listings to capture buyer and seller leads.
Email and Social Media Automation
Tools for scheduling posts and sending automated drip campaigns using real estate templates.
Deal Tracking
A pipeline management system with list and stage views to monitor transaction progress.
Batch Texting
Supports sending personalized mass text messages for promotions and reminders.
Team Management
A shared dashboard for distributing leads, assigning tasks, and monitoring agent activity.
Use Cases
Lead Nurturing for Buyers and Sellers
Using automated drip campaigns and AI-driven follow-ups to engage prospects during the buying or selling process.
Automated Lead Qualification
Using the AVON AI chatbot and calling assistant to qualify new leads and schedule appointments.
Brokerage Oversight
Managing multiple agents via a central dashboard to track deal flow and team performance.
Consistent Social Presence
Scheduling real estate content and hashtags across platforms to maintain visibility.
Best For
- Solo real estate agents
- Real estate teams
- Real estate brokerages
Integrations
- Zoom
- Gmail
- Google Calendar
- Zapier
- Google Ads
- Google Sheets
- MailChimp
- IDX Broker
Pricing
Pricing is organized into three tiers: Launch Plan, Growth Plan, and Summit Plan. A 14-day free trial is available.
FAQ
Who is Nova Crm designed for?
- It is designed for solo real estate agents, real estate teams, and brokerages.
Does Nova Crm offer a free trial?
- Yes, a 14-day free trial is available for new users.
What is AVON AI?
- AVON AI is a built-in assistant designed to handle outbound calling, answer FAQs, and schedule appointments.
Can I use Nova Crm to build a website?
- Yes, it provides customizable IDX websites that sync with live MLS listings to capture leads.
Source category: Real Estate
Source subcategory: CRM
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Categories
Software Type
How AI is used
Nova Crm is an AI-powered CRM for real estate agents and brokerages that supports lead automation and marketing. It includes an AI calling assistant for lead outreach and integrates with MLS via IDX websites. Advanced AI calling is limited to the Summit plan.
Pros & Cons
Pros
- Includes AI for voice calling and text-based lead qualification
- Provides specialized real estate email and social media templates
- Offers a 14-day free trial
- Supports integrations with common business tools
Cons
- AI calling is only available in the Summit Plan
- Dedicated onboarding specialists are restricted to the highest pricing tier