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Maximizer CRM: Sales and Financial Services Management

Maximizer helps sales leaders and financial services professionals manage client relationships and track performance. It is designed for teams that use Microsoft 365 and require customizable sales workflows.

At a glance

Category
Sales
Best for
Sales leaders, Financial advisors, Wealth management firms, Insurance advisors, Credit unions
Pricing
Pricing starts at $65 USD per user per month for the Core plan. Other tiers, such as Business and Financial Services, range from $79 to $89 USD per user per month.
Key use cases
Financial Advisory Management, Sales Pipeline Monitoring, Team Performance Coaching, Client Relationship Retention
Integrations
Microsoft Outlook, Microsoft Teams, Microsoft OneDrive, Microsoft SharePoint, Microsoft Word
Official website
maximizer.com
Screenshot of Maximizer website

Maximizer is a customer relationship management (CRM) platform designed for sales leaders and financial services professionals, such as wealth advisors, credit unions, and insurance advisors. The software focuses on providing visibility into the sales pipeline and tracking team activity to support customer retention.

The platform includes tools for lead management, activity tracking, and reporting. It supports integration with Microsoft 365, which allows users to manage emails and calendars from their inbox. A mobile app is also available for accessing data while on the go.

Buyers should confirm which plan fits their needs, as AI-powered insights and automated workflows are available in the Business+ and Financial Services+ tiers. The software offers Canadian data center hosting and on-premise deployment options for organizations with specific data residency requirements.

Key Features

Pipeline Management

Supports visualizing sales funnels and managing opportunities using Kanban boards.

AI-Powered Insights

Analyzes data to surface recommendations for next actions and provide summaries of client interactions.

Microsoft 365 Integration

Supports syncing emails and calendar appointments between Outlook and the CRM.

Reporting and Analytics

Provides customizable dashboards and pre-built reports to monitor team performance and revenue targets.

Lead and Contact Management

Supports separating leads from deals and customizing fields to fit specific market needs.

Activity Tracking

Logs calls, meetings, and follow-ups to maintain a record of client interactions.

Use Cases

Financial Advisory Management

Tracking assets under management (AUM), household data, and monitoring KYC reviews and renewals.

Sales Pipeline Monitoring

Using Kanban boards and funnels to track the progress of opportunities from lead capture to closing.

Team Performance Coaching

Monitoring advisor or sales rep activity against set targets via dashboards.

Client Relationship Retention

Tracking life events and milestones to support timely recommendations and follow-ups.

Best For

Sales leadersFinancial advisorsWealth management firmsInsurance advisorsCredit unionsMicrosoft 365 users

Integrations

Microsoft OutlookMicrosoft TeamsMicrosoft OneDriveMicrosoft SharePointMicrosoft WordZapierQuickBooks OnlineMailchimpDocuSignSlackZoom

Pricing

Pricing starts at $65 USD per user per month for the Core plan. Other tiers, such as Business and Financial Services, range from $79 to $89 USD per user per month.

FAQ

Who is Maximizer designed for?

It is designed for sales leaders and financial professionals, including wealth advisors, insurance advisors, and credit unions.

Does Maximizer integrate with Microsoft 365?

Yes, Maximizer supports integration with Microsoft Outlook, Teams, OneDrive, and SharePoint.

What is the starting price for Maximizer?

The Core plan starts at $65 USD per user per month.

Are AI features available on all plans?

No, AI-powered insights are available on the Plus tiers, such as Business+ and Financial Services+.

Source category: Sales

Source subcategory: CRM

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