AI TOOL PROFILE

Maximizer CRM: Sales and Financial Services Management

Maximizer helps sales leaders and financial services professionals manage client relationships and track performance. It is designed for teams that use Microsoft 365 and require customizable sales workflows.
  • Sales
  • CRM
  • Sales leaders
  • Financial advisors
  • Wealth management firms
  • Insurance advisors
  • Credit unions
  • Microsoft 365 users

Pricing

Pricing starts at $65 USD per user per month for the Core plan. Other tiers, such as Business and Financial Services, range from $79 to $89 USD per user per month.

At a glance

Best for
Sales leaders, Financial advisors, Wealth management firms, Insurance advisors, Credit unions
Key use cases
Financial Advisory Management, Sales Pipeline Monitoring, Team Performance Coaching, Client Relationship Retention
Integrations
Microsoft Outlook, Microsoft Teams, Microsoft OneDrive, Microsoft SharePoint, Microsoft Word
Visit MaximizerMaximizer software interface screenshot

How AI is used

Maximizer is a customer relationship management (CRM) platform designed for sales leaders and financial services professionals, such as wealth advisors, credit unions, and insurance advisors. The software focuses on providing visibility into the sales pipeline and tracking team activity to support customer retention.

The platform includes tools for lead management, activity tracking, and reporting. It supports integration with Microsoft 365, which allows users to manage emails and calendars from their inbox. A mobile app is also available for accessing data while on the go.

Buyers should confirm which plan fits their needs, as AI-powered insights and automated workflows are available in the Business+ and Financial Services+ tiers. The software offers Canadian data center hosting and on-premise deployment options for organizations with specific data residency requirements.

Key Features

  • Pipeline Management

    Supports visualizing sales funnels and managing opportunities using Kanban boards.

  • AI-Powered Insights

    Analyzes data to surface recommendations for next actions and provide summaries of client interactions.

  • Microsoft 365 Integration

    Supports syncing emails and calendar appointments between Outlook and the CRM.

  • Reporting and Analytics

    Provides customizable dashboards and pre-built reports to monitor team performance and revenue targets.

  • Lead and Contact Management

    Supports separating leads from deals and customizing fields to fit specific market needs.

  • Activity Tracking

    Logs calls, meetings, and follow-ups to maintain a record of client interactions.

Use Cases

  • Financial Advisory Management

    Tracking assets under management (AUM), household data, and monitoring KYC reviews and renewals.

  • Sales Pipeline Monitoring

    Using Kanban boards and funnels to track the progress of opportunities from lead capture to closing.

  • Team Performance Coaching

    Monitoring advisor or sales rep activity against set targets via dashboards.

  • Client Relationship Retention

    Tracking life events and milestones to support timely recommendations and follow-ups.

Integrations

  • Microsoft Outlook
  • Microsoft Teams
  • Microsoft OneDrive
  • Microsoft SharePoint
  • Microsoft Word
  • Zapier
  • QuickBooks Online
  • Mailchimp
  • DocuSign
  • Slack
  • Zoom

FAQ

Who is Maximizer designed for?

It is designed for sales leaders and financial professionals, including wealth advisors, insurance advisors, and credit unions.

Does Maximizer integrate with Microsoft 365?

Yes, Maximizer supports integration with Microsoft Outlook, Teams, OneDrive, and SharePoint.

What is the starting price for Maximizer?

The Core plan starts at $65 USD per user per month.

Are AI features available on all plans?

No, AI-powered insights are available on the Plus tiers, such as Business+ and Financial Services+.

Source category: Sales

Source subcategory: CRM

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