

Kartra is an online business platform designed to house the tools needed to market and sell digital expertise. It combines a page builder, email automation, and a customer relationship management (CRM) system into a single interface.
The software is intended for experts, such as coaches and consultants, who are moving their services online or scaling their digital presence. It supports the creation of sales funnels, lead capture pages, and membership sites to help organize the customer journey from first contact to purchase.
Beyond page building, Kartra includes tools for delivering online courses, hosting webinars, and managing affiliate programs. It also features an AI assistant designed to help users generate copy for emails and landing pages.
Buyers should confirm their specific contact volume and team size requirements, as these limits vary across the Essentials, Starter, Growth, and Professional plans.
A drag-and-drop editor with templates for creating landing pages and lead capture flows.
Supports automated email sequences, newsletters, and behavior-based triggers to nurture leads.
Tools to host digital courses and membership sites with content dripping and progress tracking.
Includes lead scoring, custom tagging, and journey tracking to monitor prospect behavior.
Checkout forms that support one-time payments, subscriptions, and order bumps.
An integrated AI tool designed to generate copy for web pages, emails, and SMS messages.
Visual mapping and data tracking to monitor conversion rates and lead flow across campaigns.
Hosting educational content and managing student subscriptions through a member portal.
Using landing pages and opt-in forms to capture leads and enter them into email nurture sequences.
Recruiting partners to promote products and tracking their sales and commissions.
Running live or evergreen presentations to engage audiences.
Using the built-in helpdesk to manage customer support tickets.
Paid plans start at $59/month for the Essentials tier. Other tiers include Starter ($119/mo), Growth ($229/mo), and Professional ($549/mo), with differences in contact limits and available features such as webinars and real-time analytics.
Yes, Kartra offers a 14-day free trial for users to test the platform's features.
It is built for entrepreneurs, coaches, consultants, and digital creators who want to automate their marketing and sell their expertise online.
The Essentials plan is for those starting out and includes a 5% transaction fee, while the Starter plan removes transaction fees and provides unlimited pages, products, and memberships.
Source category: Marketing
Source subcategory: Marketing Automation
Kartra is a marketing automation platform for coaches and digital creators. It supports lead capture, email nurturing, course delivery, and payment processing. Contact limits and transaction fees vary by pricing plan.