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Kartra: All-in-One Marketing Automation Software

Kartra helps coaches, consultants, and service providers manage their digital business from one platform. It is designed for teams that need to coordinate landing pages, email marketing, and course delivery.

At a glance

Category
Marketing
Best for
Online coaches, Digital consultants, Course creators, Small business owners, Digital agencies
Pricing
Paid plans start at $59/month for the Essentials tier. Other tiers include Starter ($119/mo), Growth ($229/mo), and Professional ($549/mo), with differences in contact limits and available features such as webinars and real-time analytics.
Key use cases
Launching Online Courses, Building Lead Generation Funnels, Managing Affiliate Programs, Hosting Webinars, Managing Customer Support
Integrations
Stripe, PayPal, Authorize.net, Braintree
Official website
kartra.com
Screenshot of Kartra website

Kartra is an online business platform designed to house the tools needed to market and sell digital expertise. It combines a page builder, email automation, and a customer relationship management (CRM) system into a single interface.

The software is intended for experts, such as coaches and consultants, who are moving their services online or scaling their digital presence. It supports the creation of sales funnels, lead capture pages, and membership sites to help organize the customer journey from first contact to purchase.

Beyond page building, Kartra includes tools for delivering online courses, hosting webinars, and managing affiliate programs. It also features an AI assistant designed to help users generate copy for emails and landing pages.

Buyers should confirm their specific contact volume and team size requirements, as these limits vary across the Essentials, Starter, Growth, and Professional plans.

Key Features

Sales Funnel Builder

A drag-and-drop editor with templates for creating landing pages and lead capture flows.

Email Marketing Automation

Supports automated email sequences, newsletters, and behavior-based triggers to nurture leads.

Online Course & Membership Platform

Tools to host digital courses and membership sites with content dripping and progress tracking.

Lead Management CRM

Includes lead scoring, custom tagging, and journey tracking to monitor prospect behavior.

Payment Checkouts

Checkout forms that support one-time payments, subscriptions, and order bumps.

Kartra AI

An integrated AI tool designed to generate copy for web pages, emails, and SMS messages.

Real-time Funnel Analytics

Visual mapping and data tracking to monitor conversion rates and lead flow across campaigns.

Use Cases

Launching Online Courses

Hosting educational content and managing student subscriptions through a member portal.

Building Lead Generation Funnels

Using landing pages and opt-in forms to capture leads and enter them into email nurture sequences.

Managing Affiliate Programs

Recruiting partners to promote products and tracking their sales and commissions.

Hosting Webinars

Running live or evergreen presentations to engage audiences.

Managing Customer Support

Using the built-in helpdesk to manage customer support tickets.

Best For

Online coachesDigital consultantsCourse creatorsSmall business ownersDigital agencies

Integrations

StripePayPalAuthorize.netBraintree

Pricing

Paid plans start at $59/month for the Essentials tier. Other tiers include Starter ($119/mo), Growth ($229/mo), and Professional ($549/mo), with differences in contact limits and available features such as webinars and real-time analytics.

FAQ

Does Kartra have a free trial?

Yes, Kartra offers a 14-day free trial for users to test the platform's features.

Who is Kartra designed for?

It is built for entrepreneurs, coaches, consultants, and digital creators who want to automate their marketing and sell their expertise online.

What is the difference between the Essentials and Starter plans?

The Essentials plan is for those starting out and includes a 5% transaction fee, while the Starter plan removes transaction fees and provides unlimited pages, products, and memberships.

Source category: Marketing

Source subcategory: Marketing Automation

Categories:

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Kartra: All-in-One Marketing Automation Tool – AI Tools for Business