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DataMerge: B2B Company Data Enrichment and Contact Emails

DataMerge helps B2B sales and operations teams find verified company and contact information. It is designed to resolve website domains to legal entities for contracts or compliance purposes.

At a glance

Best for
B2B Sales Teams, Compliance and KYB Teams, Revenue Operations Managers, Procurement Officers
Pricing
Plans start at $15 per month (billed annually) for 150 credits. Pay-as-you-go options are available starting at $40 for 200 credits.
Key use cases
B2B Lead Enrichment, KYB and Compliance, Cross-selling to Subsidiaries, CRM Data Cleaning
Integrations
HubSpot, Zapier, n8n, Clay, Webhooks
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DataMerge is a B2B data enrichment platform that aggregates information from over 20 data providers. It is designed for teams that need to find verified company details and contact information using pre-trained enrichment waterfalls.

The tool supports tasks such as finding a company's legal name for contracts, identifying parent companies and subsidiaries, and searching for decision-makers by job title and location.

Buyers should note that the platform uses a credit-based system where different data points, such as mobile numbers, require more credits than basic company lookups. The platform provides a REST API and native HubSpot integration, as well as connectivity via Zapier and n8n.

Key Features

  • Enrichment Waterfalls

    Combines data from 20+ providers in pre-trained sequences to retrieve company and contact information.

  • Corporate Hierarchy Mapping

    Identifies direct parents, global ultimate parents, and subsidiaries associated with a specific domain.

  • Legal Name Resolution

    Provides a brand display name for outreach and a verified legal entity name for contracts.

  • Contact Search

    Supports finding decision-makers based on job title, seniority, and location.

  • MCP Server for AI Agents

    Designed for AI assistants like Claude Desktop, Cursor, and Windsurf to call the DataMerge API.

  • Lookalike Discovery

    Identifies companies similar to a seed company based on industry, size, and revenue.

Use Cases

  • B2B Lead Enrichment

    Adding company firmographics and contact emails to a list of website domains.

  • KYB and Compliance

    Resolving a domain to a registered legal entity and parent chain to support Know Your Business checks.

  • Cross-selling to Subsidiaries

    Using corporate hierarchy data to identify other entities within a customer's corporate group.

  • CRM Data Cleaning

    Normalizing company names to a consistent legal and display format to help reduce duplicate accounts.

Best For

  • B2B Sales Teams
  • Compliance and KYB Teams
  • Revenue Operations Managers
  • Procurement Officers

Integrations

  • HubSpot
  • Zapier
  • n8n
  • Clay
  • Webhooks

Pricing

Plans start at $15 per month (billed annually) for 150 credits. Pay-as-you-go options are available starting at $40 for 200 credits.

FAQ

What is the difference between a display name and a legal name in DataMerge?

The display name is the recognizable brand name used for outreach, while the legal name is the registered entity name used for contracts and invoices.

How does DataMerge pricing work?

It uses a credit system where 1 credit equals 1 company or 1 validated email, while 4 credits are required for a mobile phone number.

Can DataMerge integrate with my CRM?

It has a native integration for HubSpot. For other CRMs, it can be connected via Zapier, n8n, or the REST API.

Does DataMerge provide corporate hierarchy information?

Yes, it can identify a company's direct parent, global ultimate parent, and subsidiaries, with options to filter results by country.

Source category: Sales

Source subcategory: Data Quality

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How AI is used

DataMerge is a B2B data enrichment tool for sales and compliance teams that provides verified company and contact data. It supports workflows such as legal entity resolution and corporate hierarchy mapping. Pricing is credit-based, with different costs for emails and mobile numbers.

Pros & Cons

Pros

  • Provides both display and legal names for companies
  • Supports corporate hierarchy navigation
  • Offers a native HubSpot integration
  • Includes pay-as-you-go credit options
  • Supports AI agents through an MCP server

Cons

  • Mobile phone number retrieval costs more credits (4 per record) than emails
  • n8n community node requires manual installation via npm and is not in the n8n Cloud built-in list