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CoSchedule: Marketing Calendar and Social Media Software

CoSchedule helps small businesses and marketing agencies coordinate content and social media schedules. It is designed for teams that need a centralized view of marketing tasks and publishing timelines.

At a glance

Category
Marketing
Best for
Small Businesses, Marketing Agencies, Freelancers, Mid-Sized Marketing Teams
Pricing
A free plan is available for single users. Paid plans start at $19 per user/month billed annually for the Social Calendar. Agency and Content calendars are available at higher price points.
Key use cases
Social Media Scheduling, Blog and Content Planning, Agency Client Management, Event Promotion
Integrations
WordPress, HubSpot, Canva, Zapier, Google Calendar
Official website
www.coschedule.com
Screenshot of coschedule asset organizer website

CoSchedule is a marketing calendar platform designed to help users plan and execute social media, content, and marketing tasks from a single interface. It provides different calendar options depending on whether the user is a solopreneur, an agency managing multiple clients, or a larger marketing team.

The software supports the creation and scheduling of messages across various social networks and includes a Social Inbox for managing engagement. For teams, it offers project management views, such as Kanban boards, and campaign grouping to keep related tasks organized.

Buyers should confirm which plan fits their needs, as the free version is limited to a single user and profile, while features like approval workflows and intake forms are available in higher-tier plans.

It also includes AI assistance for drafting copy and generating images, which may help teams with content output.

Key Features

Social Calendar

A centralized view to plan, schedule, and publish social media messages across multiple networks.

Social Inbox

A dashboard for replying to mentions, comments, and direct messages from social platforms.

AI Social Assistant

AI-powered tools for writing social messages and generating images for marketing content.

Marketing Campaigns

Capability to group related projects and tasks into a single focused campaign timeline.

Custom Report Building

Tools to visualize and share social performance and team productivity metrics.

Kanban & Table Views

Ways to manage marketing work through stage-based boards or spreadsheet-style lists.

Use Cases

Social Media Scheduling

Planning a social publishing schedule and automating recurring promotions via ReQueue.

Blog and Content Planning

Organizing a blog post idea backlog and managing the publishing process for WordPress.

Agency Client Management

Maintaining separate calendars and brand profiles for different agency clients.

Event Promotion

Coordinating the projects, timelines, and social promotion for webinars or conferences.

Best For

Small BusinessesMarketing AgenciesFreelancersMid-Sized Marketing Teams

Integrations

WordPressHubSpotCanvaZapierGoogle CalendarBit.lyMailchimpConstant ContactCampaign MonitorActiveCampaignGoogle DriveOneDriveDropboxYouTube

Pricing

A free plan is available for single users. Paid plans start at $19 per user/month billed annually for the Social Calendar. Agency and Content calendars are available at higher price points.

FAQ

Is there a free version of CoSchedule?

Yes, CoSchedule offers a Free Calendar for individuals and freelancers, which includes one user and one social profile.

Does CoSchedule include Twitter/X publishing?

Yes, it supports Twitter/X, but these profiles are not included in the base plans and are billed separately.

Who can collaborate on a CoSchedule calendar?

Team collaboration is available on all paid plans, including Social, Agency, Content, and Marketing Suite plans; the Free Calendar is for single users only.

Source category: Marketing

Source subcategory: Marketing Automation

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